Alexandria Onwuteaka
Chicago,IL
Summary
Skilled Marketing Specialist focused on maximizing success through effective use of data analytics and design abilities. Top-notch communicator with excellent time management, administrative and problem-solving skills.
Overview
7
7
years of professional experience
1
1
Certification
Work History
B2B Marketing Specialist
Propelus
06.2023 - 04.2024
- Created & managed systems for trade show management logistics, budget tracking, and marketing efforts
- Managed strategic initiatives with marketing campaigns & stakeholder partnerships
- Created & managed B2B/G email communications & marketing, and landing pages in HubSpot
- Collaborated with SMEs & digital designers for various marketing & event campaigns
- Assisted in the creation & managed marketing efforts for webinars, case studies, social media posts, and press releases.
- Maintained database systems to track and analyze operational data.
Marketing & Sales Coordinator
Immuware By Propelus
12.2021 - 06.2023
- Created 95% of all digital collateral including social media & email designs, blogs, and web pages
- Led & created marketing campaigns with third-party associations
- Led email marketing & communications through MailChimp
- Managed Google Ads & LinkedIn, X, and Facebook accounts & paid social campaigns
- Led weekly meetings with the executive team to help demonstrate the value of content & marketing efforts
- Worked closely with sales team to prioritize tasks, set goals, and allocate resources efficiently; resulting in increased productivity and revenue
- Led competitor & event research efforts.
Marketing Manager
Southmore Place Apartments
09.2020 - 12.2021
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Managed 20 unit and business inquiries daily
- Created & managed the website via Wix
- Managed Facebook, Google Ads, Apartment List, and all other digital accounts
Graphic Designer, Social Media, & Email Communications Freelancer
University Of Houston
05.2017 - 05.2019
- Primary manager of FaceBook, Instagram, MailChimp, and Twitter (X) accounts
- Developed creative design for print materials, brochures, banners, and signs.
- Created engaging social media graphics that drove user engagement and increased online visibility.
- Conceptualized unique logo designs that established strong visual identities that resonated with target markets.
- Managed event logistics, budget, and marketing strategies.
Education
Master of Science - Leadership in Creative Enterprises
Northwestern University
Evanston, IL08.2020
Bachelor of Art - Graphic Design, Art History
University of Houston
Houston, TX05.2019
Skills
- Adobe Suite: Extremely proficient in Illustrator, Photoshop, Indesign, and Lightroom
- Canva: Extremely proficient in creating designs & collateral
- MailChimp: Extremely proficient in creating, managing marketing emails, and segmenting audiences
- Office 365/Google suite: Proficient in all 365 and suite programs
- Wordpress & Wix: Very knowledgeable in creation of new web pages and website upkeep
- LI & FB Ads: Very knowledgeable in creation & management of ad campaigns
- Google Ads: Very knowledgeable in ad campaign creation and keyword management
- Hubspot: Basic understanding how to import data, create email campaigns, and landing pages
- HTML: Basic understanding of HTML coding
Certification
HubSpot Marketing Software
Timeline
B2B Marketing Specialist
Propelus
06.2023 - 04.2024
Marketing & Sales Coordinator
Immuware By Propelus
12.2021 - 06.2023
Marketing Manager
Southmore Place Apartments
09.2020 - 12.2021
Graphic Designer, Social Media, & Email Communications Freelancer
University Of Houston
05.2017 - 05.2019
Master of Science - Leadership in Creative Enterprises
Northwestern University
Bachelor of Art - Graphic Design, Art History
University of Houston
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