Alexis Frye
Abilene ,TX
Summary
Dynamic Digital Content Creator for multiple multimillion dollar companies, excelling in video editing and social media marketing. Enhanced brand engagement through innovative content strategies and community management, resulting in significant follower growth. Known for strong problem-solving skills and a positive attitude, fostering collaboration and creativity in fast-paced environments.
Overview
7
7
years of professional experience
Work History
Digital Content Creator
Instagram
09.2021 - Current
- Created engaging digital content tailored to target audiences, enhancing user interaction and brand loyalty.
- Designed visually compelling graphics for Instagram campaigns, boosting audience engagement and brand recognition.
- Coordinated video production processes, ensuring alignment with brand messaging and timely delivery of content.
- Executed social media management strategies, fostering community engagement and increasing follower growth.
- Managed content scheduling and publication, maintaining consistency and relevance across digital channels.
- Curated user-generated content, amplifying brand reach and fostering community involvement.
- Adapted content strategies based on audience feedback and emerging trends, ensuring relevance.
- Produced high-quality video content that effectively communicated brand messaging and increased viewership.
- Increased website traffic through search engine optimization strategies and targeted keyword usage.
Beauty Advisor
Sally Beauty Holdings Inc.
07.2018 - 07.2020
- Conducted product demonstrations, enhancing customer understanding and encouraging informed purchasing decisions.
- Maintained accurate inventory levels through regular stock assessments and timely reordering processes.
- Developed strong client relationships by providing personalized beauty consultations tailored to individual needs.
- Resolved customer inquiries and complaints promptly, ensuring a positive shopping experience and customer retention.
- Educated customers on proper product usage techniques, fostering confidence in their ability to replicate results at home.
- Processed payments, entering sales in register for prompt customer service.
- Increased sales revenue by effectively upselling and cross-selling beauty items based on client needs.
- Developed in-depth product knowledge and kept up to date with latest trends in beauty to avail of resources and apply best practices.
- Performed cash, card, and check transactions to complete customer purchases.
- Stocked merchandise, clearly labeling items, and arranging according to size or color.
- Volunteered for extra shifts during holidays and other busy periods to alleviate staffing shortages.
- Delivered energetic responses to customers in-store and by telephone, going above and beyond to serve needs.
- Engaged in friendly conversation with customer to better uncover individual needs.
- Created inviting environment for customers by maintaining store organization and cleanliness.
- Managed efficient cash register operations.
- Listened to customer needs and desires to identify and recommend optimal products.
Education
High School Diploma -
Cooper Highschool
Abilene, TX05.2017
Skills
- Content curation
- Problem-solving
- Time management
- Multitasking and organization
- Social media marketing
- Finishing work
- Organization
- Positive attitude
Video editing
- Teamwork and collaboration
- Following instructions
- Cash handling
- Flexible schedule
- Customer service
- Product knowledge
- Willingness to learn
- Work area cleaning
Timeline
Digital Content Creator
Instagram
09.2021 - Current
Beauty Advisor
Sally Beauty Holdings Inc.
07.2018 - 07.2020
High School Diploma -
Cooper Highschool