Summary
Overview
Work History
Education
Skills
Accomplishments
Affiliations
Interests
Timeline
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Alexis Hak

Alexis Hak

Golden,CO

Summary

Dynamic and results-driven Channel and Alliances Manager with extensive experience in cybersecurity partnerships, sales enablement, and business development. Proven track record of hunting new business, expanding revenue streams, and driving strategic partnerships with major security players like Devo, Secureworks, Securonix, Optiv, Novacoast, Carahsoft, Liquid PC, and CDW. Deep expertise in reseller, distributor, MSSPs, and OEM partner programs with a focus on go-to-market (GTM) execution, sales pipeline acceleration, and driving net-new revenue. Adept at collaborating across sales, marketing, customer success, and product teams to optimize channel growth and maximize partner performance.

Overview

5
5
years of professional experience

Work History

Global Channel Manager

Snare by Prophecy International
08.2022 - Current
  • Own and manage strategic alliances with Devo, Secureworks, Securonix, Optiv, Novacoast, Liquid PC, CDW, and Carahsoft, driving joint business development efforts.
  • Hunt new business and build net-new ARR pipelines through proactive partner engagement, strategic alignment, and go-to-market strategies.
  • Developed and executed sales enablement strategies for key partners, resulting in increased revenue contribution from the channel.
  • Led quarterly business reviews (QBRs) with Devo, Secureworks, and Securonix to assess performance, align sales initiatives, and drive revenue growth. Spearheaded GTM strategies for the partner ecosystem, working with marketing to deliver co-branded campaigns, sales enablement, and field engagement programs.
  • Drove channel expansion efforts by recruiting, onboarding, and managing partners to increase Snare's visibility and reach in the cybersecurity market.
  • Established best practices for deal registration, pipeline forecasting, and partner-led opportunities, ensuring transparency and maximizing efficiency.
  • Aligned with Devo's sales and customer success teams, strengthening mutual sales efforts and enhancing customer adoption of Snare solutions.
  • Managed key integrations with SIEM and security analytics platforms, positioning Snare as a crucial component in customers' cybersecurity stacks.
  • Created channel playbooks and sales enablement materials to streamline partner onboarding and improve sales engagement.
  • Provided thought leadership and competitive positioning in the log management and SIEM space to differentiate Snare from competitors like NXLog and Cribl.

Partner Development

Brightspot
05.2021 - 08.2022
  • Drove partner acquisition and pipeline growth, leading outbound sales efforts to expand market reach.
  • Led cold-calling and outbound prospecting efforts, generating over 1000 calls per day, securing 6+ partner meetings per week.
  • Collaborated with agency partners to drive co-selling efforts and enhance joint go-to-market strategies.
  • Executed marketing-driven campaigns, increasing brand awareness and pipeline acceleration within thepartner ecosystem.

Sales Leadership Trainee / Executive Assistant

Penders Consulting
09.2020 - 05.2021
  • Identified and engaged prospective partners and customers to drive new business opportunities.
  • Developed sales strategies and optimized outbound processes to increase pipeline growth.
  • Assisted in CRM implementation and reporting, streamlining sales processes for increased efficiency.

Business Development Executive

Amped Kitchens
11.2020 - 02.2021
  • Spearheaded new business development, expanding company presence through outbound sales efforts.
  • Developed and executed strategic outbound campaigns, leading to a steady increase in pipeline.
  • Engaged C-level executives in targeted verticals to drive high-value partnerships and sales conversions.

Education

Associate of Arts -

Normandale Community College
Bloomington, MN
12.2019

Skills

  • Channel Sales Strategy & Execution
  • Channel Partner Sales & Enablement
  • Strategic Relationship Management & Emotional Intelligence
  • Strategic Partnerships & Alliances
  • Reseller, VAR, MSSP, & OEM Partnerships
  • Go-To-Market Strategy (GTM) Execution
  • Hunting & New Business Development
  • Pipeline Development & Forecasting
  • Sales Achievement and Quota Surpassing
  • Saas, Cybersecurity & SIEM Sales
  • Customer & Partner Success Management
  • Project Management
  • Cross-Functional Collaboration
  • Partner Training & Enablement
  • Market Expansion & Competitive Positioning
  • Enterprise & Government Sales
  • Revenue Generation
  • Salesforce (CRM)
  • Zoominfo & Seamless AI
  • Microsoft Office Suite

Accomplishments

  • Collaborated with an OEM partner and onboarded 6 additional new MSSPs(Protera Technologies, Inc., Corsica Technologies,
    Trustwave, Capgemini, DeepSeas, and HCL America), contributing to a $250K increase in sales pipeline.
  • Managing relationships with 3 OEMs in the SIEM/XDR space, including SecureWorks, Securonix, and Devo, leading to
    a 25% growth in OEM-led opportunities.
  • Strengthened relationships with National VARs (SHI, CDW, Optiv), driving $350K in new bookings. Increased VAD-sourced opportunities by 20% through partnerships with Liquid PC and Carahsoft, resulting in a 15% growth in reseller revenue.
  • Streamlined partnership processes, reducing time to market for new partnerships by 20%, improving overall program efficiency.
  • Increased partner satisfaction scores by 15% by improving
    communication channels and co-marketing efforts, leading to a 80% retention rate.
  • Achieved an 85% partner renewal rate through successful
    management and optimization of partner relationships.
  • Led joint marketing campaign with strategic partners, resulting in a 20% increase in lead generation and a 30% increase in new
    customer acquisition.
  • Collaborated on 3 co-branded initiatives, leading to a 25% brand awareness increase.
  • Developed a comprehensive partner enablement program,
    resulting in 25% faster time-to-revenue for new partnerships.
  • Collaborated with product, marketing, and sales teams to launch partner solutions, including a new Pricing Model for Strategic Partners and MSSPs, driving $200K in new revenue in 2024.

Affiliations

  • Women in CyberSecurity (WiCyS)

Interests

Oil Painter, Writer, Pickleball, Biker,
Boulder, Avid Reader, Hiker &
Snowboarder

Timeline

Global Channel Manager

Snare by Prophecy International
08.2022 - Current

Partner Development

Brightspot
05.2021 - 08.2022

Business Development Executive

Amped Kitchens
11.2020 - 02.2021

Sales Leadership Trainee / Executive Assistant

Penders Consulting
09.2020 - 05.2021

Associate of Arts -

Normandale Community College
Alexis Hak