ALEXIS HAMM
Ho-Ho-Kus,NJ
Overview
3
3
years of professional experience
Work History
Marketing Intern
Harris Blitzer Sports And Entertainment
05.2023 - 08.2023
- Inventory tracking for merchandise for giveaways and sponsorship activations
- Assist on cross-functional team marketing initiatives for game-day and fan experience activations
- Coordinate for preseason email marketing efforts and marketing integration projects on Asana
- Develop creative marketing promotions for ticket sale efforts
- Assist collaboration with key strategic corporate partners
- Identified appropriate marketing channels and target customers for campaigns
- Used various market research tools and techniques to gather, analyze and interpret data
Public Relations Intern
DKC Public Relations
06.2022 - 11.2022
- Conducted market research including competitor and media analysis through PR tools such as MuckRack, Cision, TVEyes, and Airtable
- Wrote/edit press releases sent to over 500 media journalists
- Created media bios for client distribution including Melia International Hotels, NYU Health, and Falcons
- Supported management activities such as compiling press lists, tracking media coverage, creating press clips, and media reports
- Assisted with creative strategy marketing development; DKC Hangar Four; Formula 1 Racing, Pro Football Hall of Fame
Social Media Manager
Freelance
06.2022 - 09.2022
- Created social media content, management of accounts, and curation of promotional events at restaurants in the Hamptons and NYC
Social Media Marketing Intern
AER Media
05.2020 - 09.2020
- Supported branding, digital marketing messaging and advertising campaigns by engaging with followers on various social media platforms
- Helped clientele learn how to use insights to track social media traffic
Education
Bachelor of Science - Marketing, Strategic Branding
Fordham University
The Bronx, NY05.2024
Experiential -
Columbia University: The Business of Luxury
New York, NY08.2022
Skills
- Social Media Insights (Instagram, Facebook, Pinterest, TikTok)
- Canva
- Presentations
- Asana
- MuckRack
- Cision
- Brand Development
- Promotions and Marketing Strategies
- Competitive Research
- Digital Media
Accomplishments
- Certifications: Certified in Financial Literacy (WISE Test 2016-present), Bloomberg Certified (Bloomberg Market Concepts 2022)
- Gabelli School of Business Woolworth Award: Awarded to students who received a 3.600 GPA or higher
- Gabelli School of Business Deans List
- Rose Hill Society Ambassador: One of 200 student volunteers who assist admissions by providing campus tours, recruitment, and overall university representatives
- Fordham Marketing Association: Contributing member; helping plan events, panels, and networking opportunities for members
Timeline
Marketing Intern
Harris Blitzer Sports And Entertainment
05.2023 - 08.2023
Public Relations Intern
DKC Public Relations
06.2022 - 11.2022
Social Media Manager
Freelance
06.2022 - 09.2022
Social Media Marketing Intern
AER Media
05.2020 - 09.2020
Bachelor of Science - Marketing, Strategic Branding
Fordham University
Experiential -
Columbia University: The Business of Luxury
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