Alexis Steigerwald
Morrison,CO
Summary
Successful Vice-President of Sales offering 28 years with Marriott, with experience delivering quality results and exceeding sales goals specifically in above-property sales roles. Expertise in sales restructuring, market plan execution and business development. Excellent communication, networking and ownership relation skills. Committed to achieving strategic sales goals and building loyalty and trust, both externally and internally to drive top-line performance.
Overview
26
26
years of professional experience
Work History
Vice President of Sales, Luxury & Premium Hotels
Marriott
Western Mountain Pacific Region
09.2020 - Current
- Foster sales performance of 38 hotels working closely with the Sales Leaders, General Managers and Ownership groups, with a hightened focus on the Luxury portfolio and customers hotels
- Developed short and long-term sales strategies to gain market share, uncover new sales opportunities and increase top-line revenue during recovery of the most depressed markets (Portland, Seattle & San Francisco).
- Work closely as a Regional Team member to support the Area Vice-President as the lead discipline
- Performs monthly sales forecasting and analysis to determine hotel and team performances to drive top line revenue
- Engaged in customer events with a focus to bring the voice of the customers to enhance brand loyalty.
- Developed short and long-term sales strategies to gain market share, uncover new sales opportunities and increase revenue
Vice-President of Sales, Premium & Select Brands
Marriott
Western Mountain Pacific Region
04.2019 - 09.2020
- Regional Team Sales Leader for the market, overseeing 48 hotels and driving top-line performance
- Discipline leader and innovator, leading three Area Directors across the portfolio of hotels
- Continually evaluated marketplace trends and oversaw gathering of competitive intelligence within markets and across hotels to increase topline revenue
- Customer and associate engagement to drive performance and loyalty to our Brands
- Supported critical business development efforts and staffing designs to drive performance.
- Remained in position during the critical time of the Pandemic (April 2020-October 2020) working with General Managers and Ownership groups to overcome challenges
General Sales Manager
Marriott
Western Mountain Pacific Region
01.2018 - 05.2019
- Promoted from Director of Sales Office Operations as the role was the same capacity yet did not report to the Vice-President of Sales (elevated)
- Continued to lead and motivate team members to meet and exceed objectives by setting goals, tracking performance on daily basis and implementing improvement strategies.
Director of Sales Office Operations
Marriott
Western Mountain Pacific Region
08.2014 - 01.2018
- Operational Sales Leadership of the WMP Group Sales Office, selling 48 hotels generating $200million in sales annually
- Integral Leader in the design and implementation of the SPG/Marriott merger
- Senior leader of 3 Sales Teams, 9 Directors, 50 associates maintaining an "open door" policy to encourage employee communications and resolution of issues.
- Coordinated and worked with management on performance evaluations, supervisory practices, dispute resolution and employee accountability.
- Recruited and hired key leadership positions to strengthen management team.
- Tracked and reported metrics to identify trends and establish goals to meet business needs.
Director of Sales, Large Group Teams
Marriott
Western Mountain Pacific Region
06.2013 - 08.2014
- Led the Large Group Team for the Group Sales Office, with 8 Sr. Sales Managers generating $50million in sales revenue annually for the portfolio
- Established ambitious sales targets, managed deployment strategies and developed go-to-market plans to capitalize on every revenue opportunity.
- Captured and completed sales with customer-savvy quotes, proposals and contract management strategies.
Director of Sales, Core Group
Marriott
Western Mountain Pacific Region
10.2011 - 06.2013
- Sr. Sales Leader of the critical Core Segment (10-99 rooms on peak) with 4 Sales Leaders and a team of 32 Sales Managers driving $90million in sales revenue annually
- Lead the team through a reorganization of the teams (Project Ace) while keeping the teams motivated and driving for results
- Forecasted sales and set successful policies to achieve sales objectives and related metrics within timeframe.
Senior Market Account Executive/Account Sales
Marriott
Western Mountain Pacific Region
06.2009 - 10.2011
- First in position for our Sales Force One Account Leadership Deployment, leading 18 Sr. Market Account Executives through transformation
- Created account deployment database by keeping account details updated, clear and relevant.
- Strengthened customer relationships with proactive and collaborative approach to managing needs with the new "one point of contact" philosophy
- Established customer relationships, interfacing with representatives and collaborating to achieve mutually beneficial results.
Director of Association Sales
Marriott
San Francisco Marriott Marquis
02.2005 - 06.2009
Director of National Accounts
Marriott
San Francisco Marriott Marquis
02.2001 - 02.2005
Senior Sales Manager
Marriott
San Francisco Marriott Marquis
03.2000 - 02.2001
Banquets, Events & Food and Beverage Roles
Marriott
09.1993 - 09.1997
Education
Bachelor of Science - Business Administration & Marketing
San Francisco State University
San Francisco, CASkills
- Owner Relations
- Team Recruiting and Onboarding
- Reorganization and Planning
- Sales Development
- Budgeting and Expenditures
- Sales Statistics Analysis
- Executive Management Support
- Strong Leader and Mentor
- Established long-term customer relationships
Accomplishments
- Global Sales Leader of the Year 2018
- Executive Leadership Program 2018
- Aspen Leadership Institute 2017
- Global Sales Team of the Year 2015
- Sales Leader of the Year - Western Region 2014
Timeline
Vice President of Sales, Luxury & Premium Hotels
Marriott
09.2020 - Current
Vice-President of Sales, Premium & Select Brands
Marriott
04.2019 - 09.2020
General Sales Manager
Marriott
01.2018 - 05.2019
Director of Sales Office Operations
Marriott
08.2014 - 01.2018
Director of Sales, Large Group Teams
Marriott
06.2013 - 08.2014
Director of Sales, Core Group
Marriott
10.2011 - 06.2013
Senior Market Account Executive/Account Sales
Marriott
06.2009 - 10.2011
Director of Association Sales
Marriott
02.2005 - 06.2009
Director of National Accounts
Marriott
02.2001 - 02.2005
Senior Sales Manager
Marriott
03.2000 - 02.2001
Banquets, Events & Food and Beverage Roles
Marriott
09.1993 - 09.1997
Bachelor of Science - Business Administration & Marketing
San Francisco State University
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