Alexis Williams
Jacksonville,FL
Summary
Experienced merchandiser with 8 years of proven expertise in the field, eager to transition into a Site Merchandiser role and apply my extensive knowledge. Adept at leveraging merchandising strategies to optimize product placement and drive sales. Possess strong analytical skills, adept at interpreting data to make informed decisions. Proven track record of success in enhancing product visibility and customer engagement. Ready to bring my passion for merchandising and commitment to excellence to contribute to the success of your team.
Overview
8
8
years of professional experience
Work History
Web Merchandiser
Bob Stores
12.2021 - Current
- Manages incoming merchandise flow from the purchasing team, ensuring regular updates to maintain website relevance
- Identifies opportunities for system enhancements to improve set-up efficiencies and customer experience
- Collaborates with Marketing and Category Management teams to ensure flawless execution of promotional strategies, special events, and product promotions.
- Increased the Meta Data for our evergreen assortments by 30%. Over a 3 month period, bringing increased foot traffic to our site.
- Analyzed sales data to identify underperforming products or categories requiring targeted merchandising efforts for improved performance.
Specialty Sales Team Lead
Target
08.2020 - 12.2021
- Delegated tasks efficiently, provided comprehensive directions, and conducted follow-ups to guarantee effective execution of duties
- Coordinated team efforts to maintain high visual merchandising and housekeeping standards, creating a welcoming and easily navigable shopping environment for customers
- Evaluated employee skills and knowledge regularly, training, and mentoring individuals with lagging skills.
Visual Merchandiser Manager
Target
05.2019 - 08.2020
- Strategically planned and executed Brand Launches and LTO events, ensuring seamless setup and dismantling processes
- Increased revenue by implementing visually engaging merchandise displays and effective product merchandising strategies
- Enhanced store visual merchandising plans in response to product innovations, industry trends, and competitor activities, while training staff on maintaining visual standards.
- Developed themes, props and lighting for merchandise displays.
Visual Merchandiser
Bealls Department Store
09.2018 - 05.2019
- Developed and sustained engaging visual presentations, promptly addressing merchandising challenges with expert solutions
- Fostered team understanding of visual priorities through spontaneous teaching moments, aiding in expanding visual merchandising knowledge across various team roles
- Facilitated achievement of business objectives and sales targets by efficiently planning daily and weekly merchandising tasks.
Site Merchandiser
Copper Closet
04.2018 - 09.2018
- Executed comprehensive analysis of seasonal sales, identifying key successes and improvement opportunities in both e-commerce and physical storefronts
- Coordinated closely with merchandising and marketing departments to devise effective promotional strategies, alongside consistent inventory maintenance through regular checks, pricing, and stocking of merchandise.
Merchandise Planning Intern
Copper Closet
05.2018 - 07.2018
- Contributed to product range planning and the development of sales and stock plans, incorporating analysis of both online and in-store weekly sales and item performance
- Collaborated with the visual merchandising team to design bi-weekly visual displays across multiple outlets, applying academic knowledge in practical production, distribution, and retailing contexts
- Enhanced online presence by assisting in social media marketing efforts and created Excel charts to track product performance and weekly revenue.
Visual Associate
Roz & Ali
12.2015 - 05.2018
- Aided upper management in implementing monthly window and in-store focus installations, boosting visual appeal and customer engagement
- Collaborated with the Merchandising Coordinator to set up displays, ensuring seamless store operations and visual consistency.
Education
Fashion Merchandising and Design
Georgia Southern University
Statesboro, Georgia05.2018
Skills
- Merchandising
- Microsoft Suite
- Data Analysis
- Problem Solving
- Time Management
- Clear Communication
- Category Management
- Adaptability and Flexibility
Timeline
Web Merchandiser
Bob Stores
12.2021 - Current
Specialty Sales Team Lead
Target
08.2020 - 12.2021
Visual Merchandiser Manager
Target
05.2019 - 08.2020
Visual Merchandiser
Bealls Department Store
09.2018 - 05.2019
Merchandise Planning Intern
Copper Closet
05.2018 - 07.2018
Site Merchandiser
Copper Closet
04.2018 - 09.2018
Visual Associate
Roz & Ali
12.2015 - 05.2018
Fashion Merchandising and Design
Georgia Southern University