Alexis Bernard
Norfolk,Virginia
Summary
I’m Alexis Bernard, a digital native from Norfolk. My expertise spans programming, marketing, and 3D prototyping. As an instructional designer, I’m passionate about improving virtual learning experiences. My research delves into consumer preferences and human-computer interaction. As a proactive JD candidate, I’m committed to advancing educational technology.
Overview
2
2
years of professional experience
Work History
Marketing Director/Digital Campaign Manager
Cinema Studio & Arts
Franklin, VA
02.2019 - 06.2019
- Collaborated with CEO to develop business strategies for 2nd place $15,000 Winner of Startup Franklin Southampton Business Pitch
- Developed social media pages for arts and entertainment venue
- Conducted research and event surveys on the key target demographic
- Reviewed and responded to student inquiries and service requests through email, phone, and chat as well as scheduled onsite workshops via phone, in-person, and email.
Cybersecurity Marketing Analyst
RFK Solutionz Corporation
Chesapeake, VA
02.2017 - 02.2018
- Developed strategies for the company's project line by evaluating demographics, quarterly forecasts, prices, distribution channels, and marketing outlets to create databases on brand perceptions and reputations, resulting in revenue growth of 17.5% from 2017 to 2018
- Offered worldwide IT consulting and professional services
- Planned and maintained luxury full-service merchandise presentations to technical and non-technical clients by utilizing infographics, spreadsheets, and databases
- Led Pearson Vue Testing Center Select, managed daily client testing area, processed sales documentation, and maintained customer records and objective lists utilizing confidentiality and integrity
- Managed up to 12 clients at a time
- Offered clients a peaceful and welcoming environment using biometrics including face recognition and hand geometry recognition
- Maintained a 95% class pass rate in course certification testing
- Channel members include Comptia, Pearson Vue, and Microsoft, as well as in-store and non-store retailers.
Education
Master of Science - Cyberpsychology
Norfolk State University
03.2024
Bachelor of Arts - Studio Art and Communications
Old Dominion University
12.2016
Franklin High School
06.2012
Skills
- Strategic Planning
- Web Analytics
- Marketing Automation
- Brand Positioning
- Creative Direction
- Campaign Management
- Database Management
- Competitive Analysis
- Project Oversight
- Branding
- Business Administration
- Business Planning
- Market Penetration
- Operations Management
- Digital Marketing
- B2B Marketing
- Project Management
- Communications Management
Research Projects
RFK Solutionz Corporation Standardized Branding and Outreach
- Established and implemented a corporate style guide for RFK Solutionz Corporation, facilitating the successful commercialization of an IT training facility.Collaborated with senior management for a $1.4 million renovation of the IT training facility, utilizing influencer relations to enhance the facility's image.
RFK Solutionz Corporation Grand Reopening Ceremony
- Garnered positive public relations and developed inclusive courses for the STEM Cyber Academy, engaging 100+ youth participants.
RFK Solutionz Corporation STEM Cyber Academy
- Mentored UI/UX design and led the development of a website for Web Development with CAD Structural Engineering.
Web Development with CAD Structural Engineering
- Analyzed and developed courses for the Ethical Hacker Lab, focusing on improving human-technology interaction through 3D modeling software.
Ethical Hacker Lab at RFK Solutionz Corporation
- Coordinated a professional artistic experience for Studio Cinema and Arts Teen ‘Graffiti Challenge', resulting in increased child development and skills for 50+ youth participants.
Studio Cinema and Arts Teen ‘Graffiti Challenge'
- Expedited online strategies and achieved 1,151 likes and 1,159 followers on Facebook through viral marketing and personal selling.
Accomplishments
- Established IT facility style guide for successful commercialization.
- Collaborated with senior teams for a $1.4M renovation using influencer relations.
- Designed a human-centric cybersecurity area merging fine arts and advertising.
- Conducted a STEM-focused study on virtual learning techniques.
- Coordinated major events with city officials and chamber of commerce.
- Led a team for a cybersecurity event with 50+ guests.
- Managed positive PR for STEM Cyber Academy impacting 100+ youth.
- Mentored UI/UX, conducted client meetings, launched a website.
- Pioneered Ethical Hacker Lab, enhancing human-tech interaction.
- Coordinated a Teen 'Graffiti Challenge,' fostering art and tech skills.
- Implemented online strategies, achieving 1,151 engagements.
- Collaborated with 8 high schools, tailoring messages for each group.
Timeline
Marketing Director/Digital Campaign Manager
Cinema Studio & Arts
02.2019 - 06.2019
Cybersecurity Marketing Analyst
RFK Solutionz Corporation
02.2017 - 02.2018
Master of Science - Cyberpsychology
Norfolk State University
Bachelor of Arts - Studio Art and Communications
Old Dominion University
Franklin High School
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