Alexius' A. Dorsey
Charlotte,NC
Summary
Skillful Retail Merchandiser accomplished in product assembly, material handling and display conception. Works well independently and as part of dynamic teams. Skilled at collaborating with leadership on product placement, store displays and marketing material for new product launches and promotions.
Overview
15
15
years of professional experience
Work History
Retail Merchandiser
PHG Retail Services
09.2020 - Current
- Installed fixture displays and updated signage for greeting card companies within grocery and specialty stores.
- Performed bi-monthly preventative maintenance visits and utilized personal tools to troubleshoot and repair client chemical dispensing equipment within WholeFood locations.
- Completed floor care audits for Safeway and Walmart locations assessing wax sheen and presentation in various departments throughout the store.
- Provided store education and training to ensure the housekeeping department of Target stores followed proper chemical usage and storage for client products.
Regional Manager
Winston Retail
10.2022 - 07.2024
- Collaborating cross functionally with multiple departments ranging from Business Intelligence, Account Management and Recruiting to meet company standards of 100% execution of all brand projects.
- Developed staffing strategy based on research of consumer retail buying trends in relation to an increase or decrease in staffing hours.
- Leveraged profit opportunities by recruiting top talent and managing brand image to exceed plan performance.
- Contributed to Business Intelligence request to forecast staffing analysis for upcoming brand contracts.
- Identified top field talent from my territory resulting in talent receiving promotion to Full Time position within company overseeing service visit reports for mass merchandiser, Walmart.
Founder & Creative Director
Visual Misconception, L.L.C
07.2017 - 09.2020
- Founded a small start up consultant business specializing in consumer trend research, marketing strategies & productivity management efficiencies.
- Performing duties such as preparing business strategies, buying merchandise, managing inventory, implementing marketing activities, fulfilling and shipping online orders, and balancing financial records.
- Contracted by local retail companies to perform SWOT analysis and develop key initiatives to drive and maintain substantial business growth.
- Contributed to success of client's organization by improving performance, motivation, job satisfaction, hiring practices, training programs and management systems.
Visual Merchandising Manager.
DFS Group/LVMH
08.2014 - 07.2017
- Promoted from NY JFK airport to to a higher volume region to served as the Visual Manager for he Hawai'i Airport Division.
- Responsible for the reconstruction and opening of over 20 boutique locations such as Kate Spade, Polo Ralph Lauren, Le Sportsac across the Hawaiian Islands.
- Enhanced data storage protocols by reorganizing inter office documents switching records to a shared system utilizing apps such as Google Drive and Airtable.
- Relaunched a previous company internship by strategical incorporating visual merchandising, profit driving and customer relations skills to developed the first Department Internship Program later resulting in a successful permanent hire.
- Created a team of visual merchandisers, signage coordinators and graphic artists to communicate the company’s message of the ultimate luxury travel retailer.
- Supported the sales and operations team by using my creativity to enhance the aesthetic appeal of all the airport store locations to create a total brand shopping experience for customers resulting in increased sales activity.
- Enhanced overall store appearance by applying careful consideration to product and display locations based on current sales and customer trends.
Visual Merchandising Lead Stylist
Nordstrom King of Prussia, PA
09.2012 - 06.2014
- Started as a Visual Merchandising Intern transitioned to entry-level visual stylist role and was quickly promoted to lead window stylist.
- Maintained the visual representation of specific departments with use of latest fashion styles and trends.
- Created visual cues, assisted with lighting and propping for window displays according to presentation guidelines.
- Recipient of All Star Award 2013 for excellent service and upholding company standards.
- Responsible for visual representation of the TopShop floor, worth 1.8 million in sales.
Assistant Manager
Aldo
07.2010 - 05.2012
- Hired as store key holder and was quickly promoted to assistant manager.
- Assisted with day-to-day management of high volume store with development of hiring and training new employees creating team of 5 sales associates.
- Increased company sales goals by 5% through cross-merchandising, and upselling necessary shoe care and accessories for customer purchases.
- Created window displays, center units and floor sets.
- Maintained highest sales among store associates throughout entire tenure.
- Consulted and styled customers utilizing Aldo shoes and accessories.
Education
Master of Science - Consumer, Apparel & Retail Studies
University of North Carolina At Greensboro
Greensboro, NC05.2026
Bachelor of Science - Family And Consumer Sciences
North Carolina A & T State University
Greensboro, NC05.2012
Skills
- Brand & Retail Merchandising
- Organizational Planning Knowledge
- Competitive Analysis
- Retail Staff Management
- Key Performance Indicators Management
- Staff Training and Development
- Merchandise Presentation
Volunteer
- DC Fashion Week, 2013
- Philly Fashion Week, 2014
- NY Fashion Week, 2015
- Honolulu Fashion Week, 2018
- CharlotteSeen Fashion Week, 2023
Timeline
Regional Manager
Winston Retail
10.2022 - 07.2024
Retail Merchandiser
PHG Retail Services
09.2020 - Current
Founder & Creative Director
Visual Misconception, L.L.C
07.2017 - 09.2020
Visual Merchandising Manager.
DFS Group/LVMH
08.2014 - 07.2017
Visual Merchandising Lead Stylist
Nordstrom King of Prussia, PA
09.2012 - 06.2014
Assistant Manager
Aldo
07.2010 - 05.2012
Master of Science - Consumer, Apparel & Retail Studies
University of North Carolina At Greensboro
Bachelor of Science - Family And Consumer Sciences
North Carolina A & T State University
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