Ali Alempour
Digital Marketing Strategist | AI Expert
WESTON
Summary
Innovative and results-driven Digital Strategist with hands-on experience across paid media, SEO, eCommerce, and AI-driven content workflows. Expert at designing multi-platform campaigns that blend creative strategy with data-backed performance optimization to drive lead generation, revenue growth, and audience engagement. Proven ability to lead digital transformation projects, manage client relationships, and deliver measurable results in healthcare, retail, and professional service sectors.
Overview
11
11
years of professional experience
2015
2015
years of post-secondary education
Work History
Digital Strategist
AB+A Advertising
03.2024 - Current
- Led Google Ads performance audits and PPC strategy for clients across healthcare, veterinary, and retail verticals.
- Delivered monthly PPC reports utilizing GA4 and SEMrush, focusing on keyword ROI, ad effectiveness, and landing page performance.
- Directed the full migration of AllVetSupply.com from Turbify to Shopify, including theme customization, UX enhancements, and sub-collection design.
- Deployed AI tools to create digital clones of client spokespeople, enabling continuous video content production without repeated filming.
- Built comment-based keyword automations across Instagram, Facebook, YouTube, and TikTok to turn engagement into qualified leads.
- Developed and launched multi-channel automated AI email and SMS nurturing flows to increase consultation bookings and client conversion rates.
- Contributed to AB+A's internal growth strategy by leading SEO and lead-gen planning for the agency website targeting healthcare CMOs.
- Produced team introduction videos and oversaw creative for agency-branded social media content.
- Presented strategic insights and marketing roadmaps directly to client stakeholders and executive leadership.
Digital Marketing Manager
BoomerangFX
02.2022 - 03.2024
- Managed performance marketing campaigns for Med Spas and aesthetic clinics, emphasizing high-ROI PPC across Meta and Google.
- Created AI-powered lead systems integrating paid ads, landing pages, and automated email/SMS follow-up sequences.
- Designed and launched service-focused websites and landing pages for high-ticket procedures like Morpheus8 and Forma.
- Shifted clinics to subscription and membership models to increase client LTV and reduce reliance on one-time bookings.
- Conducted market research and ICP development to tailor ad creative and geo-targeted campaign strategy.
Digital Marketing Executive
Sunrun
02.2018 - 02.2022
- Built and led high-performing direct-to-consumer PPC campaigns, leveraging CRM tools and data dashboards to optimize outreach and conversion strategies.
- Spearheaded regional testing of automated SMS follow-ups and lead nurturing sequences to recover cold leads and boost consultation rates.
- Collaborated cross-functionally with marketing and tech teams to refine customer journey stages, improve funnel progression, and test messaging strategies.
- Increased customer retention rates with personalized email marketing campaigns tailored to individual preferences and behaviors.
Digital Marketing Executive
Florida Business Consulting
09.2014 - 02.2018
- Created customized digital marketing strategies to increase client visibility and sales.
- Analyzed customer behavior data to improve content relevance and on-site experience.
- Maintained ongoing communication with clients to refine campaign direction and ensure alignment with KPIs.
Education
Bachelor of Science - Marketing
Florida International University
Miami, FLSkills
- Google Ads
- Meta Ads Manager
- SEMrush
- GA4
- Keyword Research
- TikTok
- Facebook Content Creation
- Reels, Stories, Carousels
- HubSpot
- Salesforce
- Mailchimp
- SMS Campaigns
- Email Automation
- Voice AI
- Video Cloning
- Chatbots
- AI Tools & Automations
- Shopify
- WordPress
- Turbify
- Canva
- Adobe Creative Suite
- Video Editing
- Photo Retouching
- Funnel Building
- Persona Targeting
- ICP Research
- Multichannel Lead Generation
- Digital Audits
- Performance Reporting
- A/B Testing
- Fluent in English and Spanish
Websites
Timeline
Digital Strategist
AB+A Advertising
03.2024 - Current
Digital Marketing Manager
BoomerangFX
02.2022 - 03.2024
Digital Marketing Executive
Sunrun
02.2018 - 02.2022
Digital Marketing Executive
Florida Business Consulting
09.2014 - 02.2018
Bachelor of Science - Marketing
Florida International University
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