Aspiring Brand Marketing Professional with 3+ years of hands-on experience in hospitality, brand engagement, and campaign execution. Proven ability to lead guest experience initiatives, support sales growth, and collaborate across departments. Demonstrated success in academic brand strategy projects and digital marketing campaigns. Passionate about elevating brand storytelling and innovation in the restaurant industry.
Microsoft Xbox Brand Audit, MKTG 310, 301, & 302, Spring 2025, Conducted survey-based research and competitive analysis; presented strategic marketing solutions. Experiential Campaign for Blue Moon, MKTG 430, Fall 2024, Created activation concept, pitch deck, and campaign strategy targeting consumer engagement. Online Café Business Simulation, BUSN 201, Spring 2023, Managed inventory, pricing, and financials in simulated startup; doubled sales in 3 months.