Opened 180+ new accounts in under 8 months, significantly exceeding territory growth expectations.
Led market development efforts and formed a strategic partnership with the Connecticut Restaurant Association, resulting in statewide account expansion.
Built strong, ongoing relationships with key distribution partners, collaborating closely with account managers and sales reps to optimize sell-through.
Sold in 70+ new PODs to existing accounts, driving incremental volume and reinforcing brand presence.
Executed high-visibility brand events in and out of market to elevate awareness and engagement, including: CRA Night at the Capitol, The CRAZIES, Tampa Bay Food & Wine Festival, Nantucket Food & Wine Festival, Chefs’ Warehouse Shows (Boston & NYC)
Drove a measurable increase in brand visibility and sales velocity through strategic event placement and targeted market initiatives.
Marketing and Business Development Coordinator
Visionary Woman Productions
10.2023 - 03.2025
Leverage effective communication to highlight the unique offerings of products and services to potential clients, driving successful business development and fostering strategic partnerships.
Manage social media platforms creating engaging content and increasing follower engagement.
Collaborate with the team to develop and execute innovative marketing plans, enhancing clients as well as the company's presence and achieving growth targets.
Participating in the conceptualization phase of clients' content shoots, bringing creative ideas and strategic input.
Provide on-set support, bringing creative visions to life through coordination and hands-on assistance.
Continually maintained and improved company's reputation and positive image in markets served.
Account Executive
NOW Concepts Co
11.2022 - 04.2023
Elevated the visibility of leading nonprofit organizations, such as the Humane Society of the United States and Doctors Without Borders, through strategic marketing initiatives.
Maintained a focus on client satisfaction, resulting in long-term relationships that have contributed to company growth and increased productivity.
Facilitated and supported sales initiatives, such as identifying new opportunities and driving sales through effective communication.
Built diverse and consistent sales portfolio.
Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
Achieved or exceeded company-defined sales quotas.
Social Media Manager/Event Coordinator
The Boathouse at Saugatuck
04.2018 - 10.2022
Led marketing initiatives, showcasing the restaurant's offerings through email communications and social media, resulting in increased customer engagement.
Managed the restaurant's daily operations, including opening and closing procedures, money management, and problem resolution.
Coordinated and oversaw all large-scale events, including weddings, corporate functions, and charity events, resulting in successful outcomes and positive customer feedback.