Summary
Overview
Work History
Education
Skills
Timeline
Generic

Alicia Crandall

Hurricane,UT

Summary

During my time at pepsi I started as a merchandiser, After a year and a half I was trained on small format. I filled in when a rep was on vacation or behind with getting their orders in.

I started writing orders for large format not soon after that.

For 2 years before I was given sales I had been doing it in a part time non titled way.

Since I was given sales my relationships with my stores have only strengthened.

Before I took this route over there were many complaints from the stores about how they were serviced, or lack there of, But since I took it over there have been no complaints at all.

I have gained permanent display space in 2 of them.

I just sold in and built the biggest display in walmart in hurricane they have ever had since i started at pepsi on 2018.

I have a great relationship with all of my stores, which aids in my getting more displays and shelf space.

Overview

2026
2026
years of professional experience

Work History

Sales Representative Large Format

PepsiCo
2024 - Current
  • Developed and maintained strong relationships with key clients to drive sales growth.
  • Executed promotional campaigns, enhancing product visibility and customer engagement.
  • Collaborated with cross-functional teams to streamline order processing and delivery logistics.
  • Conducted market research to identify new business opportunities and competitive trends.
  • Assisted in resolving customer inquiries, ensuring high satisfaction rates and loyalty retention.
  • Analyzed sales data to forecast demand and optimize inventory levels effectively.
  • Participated in team meetings to share insights and strategies for improving sales performance.
  • Generated additional sales opportunities with upselling and cross-selling techniques.

Merchandiser

PepsiCo
03.2018 - Current
  • Trained and mentored junior merchandisers on best practices for visual merchandising and inventory management.
  • Conducted regular audits of product displays to ensure compliance with company standards and guidelines.
  • Removed damaged, out-of-code, not-in-set and discontinued items from displays.
  • Updated pricing and signage to complete product displays and educate customers.
  • Inspected merchandise for quality and arranged proper display location on floor.
  • Trained new team members in merchandising best practices, ensuring a cohesive approach across the store.

Education

High School Diploma -

Layton High
Layton, UT
06-2001

Skills

  • Customer service
  • Customer relations
  • Customer relationship building
  • Interpersonal communication skills
  • Relationship building
  • Product and service knowledge
  • Sales strategy development
  • Customer retention

Timeline

Merchandiser

PepsiCo
03.2018 - Current

Sales Representative Large Format

PepsiCo
2024 - Current

High School Diploma -

Layton High