Summary
Overview
Work History
Education
Skills
Timeline
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Alicia Damveld

Waterloo

Summary

Retail management professional with proven track record in optimizing store operations and driving customer satisfaction. Known for strong team collaboration and achieving significant results in dynamic environments. Skills include leadership, inventory control, and staff development with focus on adaptability and reliability.

Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success.

Overview

13
13
years of professional experience

Work History

Store General Manager

Buff City Soap
04.2025 - Current
  • Assisted in daily store operations, ensuring adherence to safety and quality standards.
  • Supported inventory management by tracking stock levels and assisting with replenishment processes.
  • Engaged with customers to resolve inquiries and enhance overall shopping experience.
  • Collaborated with team members to maintain cleanliness and organization of the store environment.
  • Learned point-of-sale systems for processing transactions efficiently and accurately.
  • Participated in staff training sessions to develop product knowledge and customer service skills.
  • Enhanced employee productivity by delegating tasks effectively and setting clear expectations for performance outcomes.
  • Managed team by providing leadership, direction and continued development opportunities.

Store Manager

Famous Footwear
05.2024 - 04.2025
  • Managed daily store operations, ensuring efficient workflow and customer satisfaction.
  • Trained and supervised team members, fostering a collaborative work environment.
  • Implemented inventory management procedures to optimize stock levels and minimize shrinkage.
  • Developed promotional displays to enhance customer engagement and drive sales.
  • Monitored sales performance, identifying trends to inform strategic decisions.
  • Maintained visual merchandising standards to align with brand guidelines and attract customers.
  • Handled customer inquiries and complaints, resolving issues promptly to enhance loyalty.
  • Managed inventory control, cash control, and store opening and closing procedures.
  • Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.
  • Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
  • Assisted with hiring, training and mentoring new staff members.
  • Improved customer satisfaction through staff training in customer service and product knowledge.
  • Completed point of sale opening and closing procedures.
  • Rotated merchandise and displays to feature new products and promotions.
  • Reconciled daily sales transactions to balance and log day-to-day revenue.
  • Maximized sales and minimized shrinkage through excellent customer service and adherence to standard practices.
  • Optimized labor scheduling according to store needs while adhering to budget constraints, maximizing productivity without compromising service quality.
  • Oversaw loss prevention efforts, minimizing shrinkage by implementing effective security measures and training staff on proper procedures.
  • Promoted team collaboration, performance, and efficiency by fostering healthy environments focused on mutual success.

Store Manager

Echovision
11.2020 - 05.2024
  • Collaborated with upper management on staff scheduling and resource allocation for peak hours.
  • Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
  • Maintained proper product levels and inventory controls for merchandise and organized backroom to facilitate effective ordering and stock rotation.
  • Opening guests account and upgrading their phone plans and devices.
  • Mentored new hires during their onboarding process, ensuring they were well-equipped to excel in their roles from day one.
  • Maximized sales by creating innovative visual merchandising displays and store layouts.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Fostered a positive work environment by cultivating strong relationships between team members through team-building activities and consistent recognition of individual achievements.
  • Set effective store schedules based on forecasted customer levels, individual employee knowledge, and service requirements.
  • Supervised guests at front counter, answering questions regarding products.
  • Upheld and communicated store programs and standards to employees for optimal quality, freshness, safety and cleanliness.
  • Organized special events such as seasonal sales promotions to drive foot traffic into the store and increase sales opportunities.
  • Developed strategies for attracting new customers by analyzing demographic data and conducting targeted marketing initiatives.
  • Cultivated strong team by hiring motivated individuals and fostering collaborative workplace, leading to improved store performance.

Service Advisor

Dan Deery Motor
07.2020 - 11.2020
  • Assisted customers with service inquiries, improving overall satisfaction and retention.
  • Coordinated service appointments, optimizing scheduling efficiency and reducing wait times.
  • Educated clients on vehicle maintenance, enhancing their understanding of services offered.
  • Collaborated with technicians to ensure accurate diagnosis and timely repairs for customer vehicles.
  • Managed customer complaints effectively, fostering positive relationships and resolution outcomes.
  • Implemented follow-up procedures post-service, increasing customer engagement and loyalty rates.
  • Maintained high customer satisfaction standards to meet or exceed targets.
  • Consistently met or exceeded monthly sales targets by upselling relevant products/services when appropriate.

Retail Store Manager

T-Mobile
01.2019 - 07.2020
  • Oversaw daily store operations to ensure optimal customer experience and efficient service delivery.
  • Developed and implemented training programs for staff, enhancing product knowledge and sales techniques.
  • Analyzed sales data to identify trends, adjusting inventory strategies to meet customer demand effectively.
  • Managed visual merchandising standards, creating appealing displays that increased foot traffic and sales conversions.
  • Coordinated inventory management processes, minimizing stock discrepancies through systematic audits and replenishment schedules.
  • Led weekly team meetings to communicate goals, address challenges, and foster a collaborative work environment.
  • Implemented customer feedback mechanisms, driving continuous improvements in service quality and satisfaction levels.
  • Maintained a clean and organized store appearance to enhance the overall shopping experience for customers.
  • Completed routine store inventories.
  • Managed inventory control processes to restore back stock, control costs, and maintain sales floor levels to meet customer needs.
  • Coached employees and trained on methods for handling various aspects of sales, complicated issues, and difficult customers.
  • Evaluated employee performance regularly provided constructive feedback coaching opportunities improvement recognition outstanding achievements.
  • Exceeded sales goals and accomplished business objectives by inspiring staff and promoting target products.
  • Improved store sales by implementing effective marketing strategies and attractive visual merchandising.
  • Oversaw employee performance, corrected problems, and increased efficiency to maintain productivity targets.
  • Offered hands-on assistance to customers, assessing needs, and maintaining current knowledge of consumer preferences.
  • Managed store organization, maintenance, and purchasing functions.
  • Submitted orders for new inventory.

Retail Store Manager

AT&T
01.2018 - 01.2019
  • Established vendor relationships, negotiating terms that optimized product availability while managing costs efficiently.
  • Optimized store displays and appearance via strategic merchandising.
  • Reduced shrinkage levels by closely monitoring security measures, conducting staff training, and implementing loss prevention initiatives.
  • Continuously assessed store layout to optimize product placement for enhanced visibility and impulse purchases from customers.
  • Streamlined store operations through the implementation of efficient scheduling systems, task delegation, and performance monitoring.
  • Increased average transaction value by upselling products, promoting add-ons, and cross-selling complementary items.
  • Optimized inventory management with regular audits, forecasting demands, and adjusting orders accordingly.
  • Prepared comprehensive reports detailing key KPIs such as sales figures customer demographics inventory turnover rate sharing data higher-ups actionable insights improvements needed areas.
  • Ensured compliance with company policies and local regulations regarding safety standards, licensing requirements, staff conduct in-store procedures.
  • Enhanced customer satisfaction through training staff on exceptional customer service practices and conflict resolution techniques.
  • Managed all aspects of budgeting for the retail location including labor costs, expenses control, revenue tracking.
  • Recruited and retained top talent, with focus on completing timely performance evaluations, providing positive feedback, and rewarding superior performance.
  • Coordinated staff training sessions on new products sales techniques ensuring team members well-versed equipped effectively sell merchandise meet customer needs.
  • Interacted well with customers to build connections and nurture relationships.
  • Assisted in recruiting, hiring and training of team members.
  • Monitored daily cash discrepancies, inventory shrinkage and drive-off.
  • Scheduled employees for shifts, taking into account customer traffic and employee strengths.
  • Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
  • Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
  • Observed each employee's individual strengths and initiated mentoring program to improve areas of weakness.
  • Supervised creation of exciting merchandise displays to catch attention of store customers.
  • Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
  • Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.

Store Manager

Shoe Carnival
04.2017 - 01.2018
  • Conducted regular performance reviews for staff members, providing constructive feedback and opportunities for growth.
  • Approved regular payroll submissions for employees.
  • Maintained open lines of communication with corporate headquarters, sharing pertinent information about store performance and requesting support when needed.
  • Collaborated with other managers to develop company-wide initiatives aimed at improving overall performance across all locations.
  • Oversaw daily operations to ensure compliance with health and safety standards, maintaining safe environment for both staff and customers.
  • Optimized checkout process to reduce wait times, improving customer satisfaction scores.
  • Trained and guided team members to maintain high productivity and performance metrics.
  • Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.

Store Manager

Vanity Clothing Store
11.2016 - 04.2017
  • Managed financial aspects of store operations, including budget planning, expense tracking, and accurate record-keeping to maintain fiscal responsibility.
  • Increased store profitability by implementing cost-saving measures and efficient inventory management strategies.
  • Implemented loss prevention strategies, significantly reducing shrinkage.
  • Improved store layout for better customer flow and product visibility, leading to increase in average purchase size.
  • Implemented customer feedback system to address and quickly rectify any issues, thereby enhancing customer loyalty.
  • Improved efficiency and accuracy of inventory management by implementing new stock control system.
  • Reduced employee turnover by creating supportive work environment and recognizing outstanding performance.
  • Enhanced employee performance and satisfaction by establishing clear goals and providing regular feedback.

RWC

US Cellular Wireless
03.2013 - 11.2016
  • Self-motivated, with a strong sense of personal responsibility.
  • Worked effectively in fast-paced environments.
  • Skilled at working independently and collaboratively in a team environment.
  • Proven ability to learn quickly and adapt to new situations.
  • Worked well in a team setting, providing support and guidance.
  • Excellent communication skills, both verbal and written.
  • Demonstrated respect, friendliness and willingness to help wherever needed.
  • Assisted with day-to-day operations, working efficiently and productively with all team members.
  • Worked flexible hours across night, weekend, and holiday shifts.
  • Paid attention to detail while completing assignments.

Education

No Degree -

Rochester Community And Technical College
Rochester, MN

High School Diploma -

Victory Christian Academy
Rochester, MN
05-1994

Skills

  • Store operations
  • Employee scheduling
  • Merchandise planning
  • Customer service
  • Problem-solving
  • Multitasking and organization
  • Friendly and positive
  • Store merchandising
  • Team leadership
  • Team motivation
  • Verbal and written communication
  • Team leadership and coaching
  • Retail inventory management
  • Customer service management
  • Relationship building and management
  • Customer relations
  • Training and mentoring
  • Team building and leadership
  • Goals and performance
  • Flexible schedule
  • Store displays
  • Cash management
  • Team building
  • Leadership development
  • Store opening and closing
  • Employee training
  • Outstanding communication skills

Timeline

Store General Manager

Buff City Soap
04.2025 - Current

Store Manager

Famous Footwear
05.2024 - 04.2025

Store Manager

Echovision
11.2020 - 05.2024

Service Advisor

Dan Deery Motor
07.2020 - 11.2020

Retail Store Manager

T-Mobile
01.2019 - 07.2020

Retail Store Manager

AT&T
01.2018 - 01.2019

Store Manager

Shoe Carnival
04.2017 - 01.2018

Store Manager

Vanity Clothing Store
11.2016 - 04.2017

RWC

US Cellular Wireless
03.2013 - 11.2016

No Degree -

Rochester Community And Technical College

High School Diploma -

Victory Christian Academy

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Alicia Damveld