Alicia Schmitz
Racine,WI
Summary
Results-driven Sales Manager bringing 20+ years of experience in product development, promotion and optimization. Skilled in developing lasting client rapport based on knowledgeable support and consistent service.
Highly-motivated employee with desire to take on new challenges. Strong worth ethic, adaptability and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills.
Overview
22
22
years of professional experience
Work History
Sales Manager
Express Employment Professionals
Racine, WI
08.2023 - Current
- Developed and implemented strategies for increasing customer engagement and retention.
- Conducted onsite visits with clients to assess their needs, analyze data, and provide tailored solutions.
- Maintained a high level of customer satisfaction through prompt resolution of issues and concerns raised by customers.
- Assisted in developing promotional material such as brochures, flyers, mailers. for marketing campaigns.
- Collaborated with marketing team to develop effective strategies for lead generation and conversion rate optimization.
- Enhanced sales volume through skilled support to both new and inactive customers.
- Provided excellent service and attention to customers when face-to-face or through phone conversations.
- Generated leads through cold calling, networking events, referrals.
Outside Sales Representative
Midland Paper
Milwaukee, WI
03.2022 - 11.2022
- Researched potential clients, identified decision makers and developed relationships with them.
- Conducted market research to identify new opportunities and develop target customer profiles.
- Maintained knowledge of current product offerings and pricing structures.
- Generated leads through cold calling, networking events, referrals.
- Negotiated contracts with customers to close deals in a timely manner.
- Attended industry trade shows to promote company products and services.
- Demonstrated products to potential customers and answered questions to close sales.
Field Account Executive
CCB Technology
Racine, WI
12.2012 - 04.2022
- Sold over $1M in GP of Manages Services and Hardware in 2022, leading the company in the largest GP per Sales rep ever.
- Grew annual gross profit by over 10% each year for the last 4 years.
- Upsold and grew active book of business by 24% over the last 4 years.
- Used client and category insights to prospect for new revenue opportunities.
- Sought opportunities to expand relationships with key clients by taking active role in understanding business needs and competitive landscape.
- Worked on business development strategies to generate business and strengthen client's position in marketplace.
- Created custom solutions-driven campaigns to meet client needs across multiple media platforms.
- Built relationships with customers and community to establish long-term business growth.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Leveraged team of pre- and post-sale professionals to drive sales volume and better serve more customers.
Advertising Sales
The Racine Journal Times
Racine, WI
10.2006 - 12.2012
- Used consultative sales techniques to pinpoint customers' advertising needs and close on short-term and long-term sales contracts.
- Developed strong relationships with advertisers and negotiated pricing following established procedures.
- Created and presented media and advertising packages to prospective customers.
- Helped customers in determining design and layout of sold and spec ads.
Sales
Econoprint
Racine, WI
01.2002 - 10.2006
- Provided positive first impressions to welcome existing, new and potential customers.
- Engaged with customers to effectively build rapport and lasting relationships.
- Solved customer challenges by offering relevant products and services.
- Increased sales by offering advice on purchases and promoting additional products.
Education
Bachelor of Science - Accounting
University of Wisconsin Parkside
Kenosha 05.2001
Skills
- Customer Trend Analysis
- Profitability Assessments
- Lead Generation
- Account Management
- Business Planning
- Client Relationship Management
- Key Account Development
- Pipeline Management
- Sales Tracking
- New Business Development
- Sales Statistics Analysis
- Client Relationships
- Budgeting and Expenditures
- Advertising Campaigns
- Vendor Partnerships
- Strategic Networking
- Territory Management
- Proposal Development
Accomplishments
- RAMAC Young Professional of the Year 2017
Timeline
Sales Manager
Express Employment Professionals
08.2023 - Current
Outside Sales Representative
Midland Paper
03.2022 - 11.2022
Field Account Executive
CCB Technology
12.2012 - 04.2022
Advertising Sales
The Racine Journal Times
10.2006 - 12.2012
Sales
Econoprint
01.2002 - 10.2006
Bachelor of Science - Accounting
University of Wisconsin Parkside