Aline Luciani Hasckel
Oviedo,FL
Summary
A talented Marketing Manager with a proven track record at Mout's IT Solutions, excelling in strategic marketing and planning. Successfully led and designed campaigns to enhance brand visibility while fostering team engagement. Skilled in event planning and corporate communications, demonstrating a unique combination of analytical and interpersonal abilities. Seeking an opportunity in to build a new career in the USA and improve English language skills.
Overview
14
14
years of professional experience
Work History
Marketing Manager
Mouts IT Solutions
10.2018 - 09.2024
Mouts IT Solutions | Blumenau, SC, Brazil | 2018 – 2024
- Led corporate communication strategies to enhance brand image and market presence.
- Managed strategic planning processes in collaboration with senior directors, contributing to the definition of annual marketing goals and overseeing digital marketing agency activities.
- Directed internal communication programs to foster a positive organizational culture and team engagement.
Marketing Coordinator
Neumarkt Shopping
03.2014 - 09.2018
Neumarkt Shopping | Blumenau, SC, Brazil | 2016 – 2018
- Managed large-scale marketing campaigns and projects, ensuring compliance with regulatory requirements.
- Developed and implemented strategic plans, overseeing budgets and cross-department collaboration.
- Led a team responsible for marketing initiatives to drive customer engagement and increase sales.
Neumarkt Shopping | Blumenau, SC, Brazil | 2014 – 2016
- Designed and executed marketing events and exhibitions to strengthen community relationships.
- Oversaw public relations and online communication strategies to enhance brand positioning.
Account Executive
Tatticas Advertising Agency
05.2012 - 02.2014
Account Executive
Tatticas Advertising Agency | Itajaí, SC, Brazil | 2012 – 2014
- Managed client relationships, creating strategic briefs for advertising campaigns.
- Developed marketing initiatives to boost brand visibility and achieve client objectives.
Marketing Assistant
Itajaí Shopping
02.2011 - 05.2012
Itajaí Shopping | Itajaí, SC, Brazil | 2011 – 2012
- Planned and executed promotional events to increase customer traffic.
- Coordinated marketing campaigns to elevate brand awareness and loyalty.
Education
MBA - Strategic Marketing
University of Vale Do Itajaí
Balneário Camboriú12-2014
Bachelor of Science - Public Relations And Social Communication
University of Vale Do Itajaí
Balneário Camboriú07-2011
Skills
Event Planning and Execution
Digital marketing
Program marketing
Corporate communications
Strategic planning
Public and media relations
Competitor analysis
Business development
Go-to-market strategy development
Marketing campaign management
Budget administration
Languages
Portuguese
Native/ Bilingual
English
Elementary
Allan Freire
Non-Executive Director at Mouts TI
https://www.linkedin.com/in/allan-freire-126a0b54/
References
References available upon request.
Timeline
Marketing Manager
Mouts IT Solutions
10.2018 - 09.2024
Marketing Coordinator
Neumarkt Shopping
03.2014 - 09.2018
Account Executive
Tatticas Advertising Agency
05.2012 - 02.2014
Marketing Assistant
Itajaí Shopping
02.2011 - 05.2012
MBA - Strategic Marketing
University of Vale Do Itajaí
Bachelor of Science - Public Relations And Social Communication
University of Vale Do Itajaí