Photography, canoeing, hiking, spending time with family
Timeline
Alisa Carlino-McGowan
Gainesville,Fl
Summary
High energy goal-driven Executive with significant yet varied experience to include Director of Sales & Events, excelling in developing and fostering new business. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Exceeds expectations through team direction & development, marketing, networking and building strong client relationships while displaying impeccable character and integrity.
Overview
22
22
years of professional experience
Work History
Lifestyle Coordinator
Leland Management
09.2023 - Current
Cultivated a welcoming environment that encouraged social interaction among residents at all lifestyle events.
Conducted needs assessments or surveys to determine interest in or satisfaction with wellness and fitness programs, events or services.
Managed budgets effectively, ensuring optimal allocation of resources for each lifestyle event.
Coordinated marketing efforts to promote all programs.
Organized educational seminars addressing topics relevant to the needs or interests of the resident population.
Enhanced resident satisfaction by implementing diverse and engaging lifestyle programs.
Established partnerships with local businesses, fostering a supportive network within the community.
Provided exceptional customer service when responding to inquiries from residents regarding upcoming events or addressing concerns about past activities.
Maintained accurate records of all events, attendees, expenses, and feedback for future reference and improvement purposes.
Spearheaded fundraising campaigns for charitable initiatives endorsed by the community association or its members.
Monitored and evaluated program performance to determine value and quality.
Skilled at working independently and collaboratively in a team environment.
Adaptable and proficient in learning new concepts quickly and efficiently.
Demonstrated strong organizational and time management skills while managing multiple projects.
GROUP SALES MANAGER
The Hilton UF Conference Center
03.2023 - 09.2023
Identify new business leads by examining local market trends and competitive opportunities
Establish and grow market share by developing and maintaining relationships with major groups and catering clients
Develop & Implement Sales Strategies to Increase hotel occupancy and revenue
Develop & foster client relationships
Negotiate terms of contracts.
Collaborated cross-functionally within the organization to develop targeted marketing materials tailored for corporate groups.
Analyzed market trends and competitor activity to identify potential growth areas for corporate group sales.
LIFE ENRICHMENT DIRECTOR
HEATHER GLEN AT ARDENWOODS- ASSISTED LIVING FACILITY
08.2022 - 03.2023
Responsible for developing and coordinating successful activities and volunteer programs to include progressive Dementia and Alzheimer's residents
Assess resident interests, plan, and manage resources to support activity program needs
Activity research and implementation
Developed comprehensive care plans for each resident, ensuring holistic approach to their well-being.
Demonstrated strong organizational and time management skills while managing multiple projects.
Self-motivated, with strong sense of personal responsibility.
Coordinated special events such as holiday celebrations, birthday parties, and guest speakers to enrich overall experience of residents.
Planned trips, shopping excursions, and religious worship opportunities for residents.
Provided one-on-one programs and activities for residents unable to participate in group settings.
Developed strong rapport with residents, families, and staff members by being active listener and empathetic communicator.
Monitored budget and expenditures, keeping facility within budget.
Coordinated holiday decorating of facility, garnering help from residents and volunteer staff.
DIRECTOR OF EVENTS
Golden Ocala Golf and Equestrian Club
01.2017 - 03.2022
In charge of all client sales negotiations, contracts, planning, coordination, and management of all meetings & events
Assists in creating budgets, developed catering menus, billing, and fund collection
Created growth-focused event packages & drove extensive repeat & referral business by maintaining long-term client relationships & exceeding client expectations
Grew business through strategic online marketing on niche sites and networking
Created mock event set up for photo shoots & virtual walk-through tour of the venue
Conduct site tours & client presentation
Exceeded budgeted sales and profits in all catering & event areas
Generated record revenue growth, despite COVID-19 protocols and closures
Effectively planned & executed the first wedding expo at Golden Ocala featuring over 70 vendors; the event was exceptionally successful and exceeded registered client attendance and expectations
Managed staff and directed all aspects of all events including numerous tented venues built from ground up and orchestrated high-caliber events
Excellent creative skills to provide innovative set-ups
Ability to generate creative and innovative menus while working closely with Chef on pricing specialty menus
Directed fundraisers for local organizations, Ronald McDonald House, Reilly Arts Center, Kimberly Center, and others.
Developed comprehensive event proposals tailored to specific client needs, demonstrating deep understanding of their objectives and priorities.
Deftly navigated unforeseen challenges or obstacles during live events while maintaining calm demeanor under pressure.
Delivered memorable events that exceeded client expectations, leading to increased repeat business and referrals.
Consistently met and exceeded revenue goals by identifying new business opportunities and expanding company's client base.
Elevated customer satisfaction levels by consistently delivering exceptional service throughout all stages of event lifecycle.
Evaluated existing plans, processes, and events planning services to identify opportunities for improvement.
Excellent communication skills, both verbal and written.
Drove event sales revenue success through client communications, sales contract negotiations, coordination, menu planning, agenda setting, and hotel meeting services
Worked with Finance Director to create client room blocks and pricing
Delivered world-class service and developed strong client relationships
Strong yield management skills with understanding of optimizing catering mix of business and use of historical data
Clear understanding of both monthly forecasting annual budget process
Experience evaluating every catering business opportunity to maximize revenue and profitability while achieving client expectations
Maintain or exceed budgeted sales and profits.
FRONT DESK /FOOD & BEVERAGE/BANQUETS
Waterfront Inn (JHM Management)
01.2013 - 01.2015
Directed front desk operations, from checking-in/checking-out guests to answering 100s of calls and providing outstanding guest service and sales assistance
Focused on maximizing guest experience, upselling services, and driving 100% guest satisfaction
Assisted with events
Coordinated food and beverage arrangements for events, banquets, weddings, corporate events & parties
Upheld high quality & service standards
Met with clients to promptly resolve issues
Displayed strong networking and relationship management skills to generate new clients
Aggressively increased revenues by upselling services and options
Supervised and trained new hires.
Resolved customer complaints diplomatically while maintaining composure under pressure situations in restaurant environment.
Assisted in training new servers, sharing best practices for efficient table management and guest relations.
TRAINER
Angelo's Station House
01.2012 - 01.2013
Brand new restaurant concept Fostered and created strong relationships with guests with goal of 100% guest satisfaction
Quickly adapted to new menu and upsold offerings to drive revenue growth
Worked closely with team to launch business from ground up.
Mentored new hires, resulting in stronger staff development and increased productivity.
Delivered instructional presentations on equipment use, focusing on efficiency and safety.
GENERAL MANAGER
Smashburger LLC
01.2011 - 01.2012
Key responsibilities included sales, customer service, team leadership, staff training, general management, and marketing
Daily duties included ensured services were compliant with high quality standards (food handling, safety, and sanitation) and that all guest needs had been addressed adequately
Managed budget development, forecasting, and financial reporting processes to track progress towards organizational objectives accurately.
Trained and guided team members to maintain high productivity and performance metrics.
Handled special requests from guests with efficiency
Maximized financial performance and handled ordering of food supplies
Managed Servesafe Certification -testing proctor
Handled staff scheduling, manpower planning.
Implemented operational strategies and effectively built customer and employee loyalty.
Assisted patients with self-pay deposits, charity applications, Medicaid and state aid
Handled direct and emergence department admissions
Closely collaborated with cross-functional teams of healthcare professionals and patients for documentation, signatures, insurance benefits information, and collections
Verified insurance coverage and handled patient registration process
Collected co-pays, negotiated payment plans, and maximized collections while also achieving positive patient experience and financial outcomes.
OWNER/MANAGER
Gold Coast Seafood Grill
01.2002 - 01.2009
Developed business concept and worked with 5 partners to establish business from ground up
Implemented training programs and menus
Assisted with marketing business and handling events
Directed up to 45 employees and collaborated with team to grow business.
Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
Trained and motivated employees to perform daily business functions.
Increased customer satisfaction by implementing efficient business processes and providing exceptional service.
Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
Education
Bachelor of Science - Hospitality Administration And Management
Lynn University
Boca Raton, FL
Skills
Sales & business development
Detailed oriented
Collaborative leadership style
Calm under pressure
Guided by ethical principles
Innovative problem solving
Independent
Knowledgeable on multiple CRM Platforms
Microsoft Office Suite
Training Program Design
Relationship Building
Coaching and Development
Photography, canoeing, hiking, spending time with family
I enjoy taking pictures while I am out in nature. My friends and family are my favorite subjects.
Timeline
Lifestyle Coordinator
Leland Management
09.2023 - Current
GROUP SALES MANAGER
The Hilton UF Conference Center
03.2023 - 09.2023
LIFE ENRICHMENT DIRECTOR
HEATHER GLEN AT ARDENWOODS- ASSISTED LIVING FACILITY