ALISA EVANS

• Built company from the ground up at the onset of Covid-19 and quickly established 2 clinics in the San Francisco and Palo Alto area
• Devised data-driven business development and sales plans targeting a wide range of customers and promoting a diverse product line ranging in price up to $10K
• Defined business processes/workflows and secured new systems such as Customer Relationship Management, Electronic Medical Records, and point-of-sale systems
• Managed all aspects of business, formed strategic partnerships with vendors and distributors, and controlled budgeting and P&L activities
• Educated physicians on options for their patients, outlining complex concepts, and selling medical products/services
• Exceeded sales targets year over year and established a second clinic in year 2
• Participated in networking events, built trust with healthcare industry decision-makers, and created strategic marketing plans and promotional activities
• Grew a profitable book of business by quickly establishing meaningful relationships with decision-makers and securing accounts with hospitals, healthcare clinics, and pharmacies
• Pinpointed growth opportunities by analyzing data and trends and communicating with contacts to purchase products that would soon be needed during the recent pandemic
• Boosted brand and reputation by launching the VIP Ambassador Program, conducting interviews with select participants, and providing leadership and direction throughout the program
• Developed the CRM, POS, and EMR systems and technology.

• Launched a start-up by forming strategic partnerships across the healthcare community and building custom programs/packages targeting the athletic community
• Set the vision and strategy for developing new business and quickly closed on numerous accounts
• Provided leadership and direction to all daily operations and functions
• Built and supervised a core team of 12
• Surpassed defined goals of new sales, retention, and customer service experience each year
• Penetrated new markets by conducting analysis and executing critical prospecting and lead generation functions
• Created unforgettable customer experiences by working closely with strategic partners (Chiropractors, Physical Therapists, Medical centers) to build compelling programs/packages targeting a wide range of customers
• Strengthened visibility by getting involved in the community, planning specific events to capture attention, leading educational workshops, and crafting engaging newsletters, social media content, and marketing collateral.

• Co-founded a non-profit organization focused on community enrichment while concurrently building Mountain High Massage
• Maintained legal and financial obligations in adherence with 501(c)(3) non-profit tax-exemptions
• Engaged community stakeholders, businesses, and organizations in supporting initiatives
• Coordinated community events, including discussion panels, to foster cultural and intellectual growth
• Designed marketing plans to boost ticket sales at community enrichment events
• Secured $38K+ in funding within the 1st year for the community center through cold calling and lead generation activities, influencing decision-makers within the community
• Orchestrated engaging events attended by up to 500 guests, showcasing local visual and musical artists alongside enlightening discussion panels covering a spectrum of community-centric topics
• Persuaded CEOs and executives to volunteer their time and participate in discussion panels by taking the initiative to conduct cold calls, quickly build meaningful relationships, and generate new opportunities for the program
• Brought people together to achieve a common mission by establishing strategic partnerships, coordinating numerous volunteers to lead events, and capturing the attention of key stakeholders.

Course work towards MBA