Alisann McGloin Fatemi
Arlington,VA
Summary
Results-driven Healthcare Communications Consultant with expertise in strategic planning, campaign performance analysis, and stakeholder engagement. Proven track record of managing award-winning public affairs campaigns and enhancing client relationships.
Overview
31
31
years of professional experience
Work History
Healthcare Communications Consultant
Schmidt Public Affairs
Arlington, VA
03.2004 - Current
- Developed strategic communication plans for diverse client needs.
- Managed public affairs activities for national. award-winning campaigns
- Coordinate advocacy efforts, including education, earned media, events, and digital communications
- Crafted and edited press releases to enhance public engagement.
- Coordinated with stakeholders to align messaging across channels.
- Analyzed feedback from clients to refine communication approaches effectively.
Senior Account Supervisor
Edelman Worldwide
Washington, DC
01.1997 - 11.2001
- Collaborated with cross-functional teams to execute integrated communications campaigns.
- Developed and implemented successful public affairs campaigns for clients.
- Tracked progress of projects on a daily basis and provided necessary guidance when needed.
- Created detailed reports on campaign performance and presented them to clients.
- Contributed to strategic planning, project concept development and improvements by offering and implementing ideas.
- Partnered with account team to drive long-term account planning, growth and success.
Senior Account Supervisor
Ketchum
Washington, DC
01.1995 - 01.1998
- Drafted proposals outlining project scope and cost estimates for prospective clients.
- Evaluated effectiveness of campaigns through analysis of data from multiple sources such as web analytics tools, surveys, focus groups.
- Partnered with account team to drive long-term account planning, growth and success.
- Drove account growth, client satisfaction and retention to deliver business results in collaboration with executives.
- Generated project update reports and drafted professional correspondence for business purposes.
- Managed multiple accounts and projects fostering positive client interaction to communicate project plans and up-to-date status.
- Conceptualized integration and production feasibility with creative teams.
- Monitored projects, disseminated information and answered concerns in order to cultivate and strengthen client relationships.
- Delegated work to staff, setting priorities and goals.
Education
Bachelor of Arts - Journalism, History
Washington And Lee University
Lexington, VASkills
- Strategic planning
- Public affairs
- Digital communications
- Stakeholder engagement
- Press release writing
- Campaign performance analysis
Timeline
Healthcare Communications Consultant
Schmidt Public Affairs
03.2004 - Current
Senior Account Supervisor
Edelman Worldwide
01.1997 - 11.2001
Senior Account Supervisor
Ketchum
01.1995 - 01.1998
Bachelor of Arts - Journalism, History
Washington And Lee University