alison hills

Responsible for all denim and woven bottoms and jackets for Madden Girl, Madden Girl Collections, Madden NYC, and Stevie Jeans.

Oversee creative direction, presentation and development of seasonal design, trend, color, prints and washes for all denim brands.

Consistently driven sales by working collaboratively with executives, merchandising partners, design teams, sales teams and buyers to develop apparel assortment for Gen Z & Millennial consumers.

Manage the Design team’s workflow, keeping with the seasonal and brand timeline to produce a line each month. 

Oversee the sketching, fittings, fabric, wash and print development. 

Shop all competition and inspirational stores in US, Europe and China to regularly identify opportunities, labels and trends. 

Seasonal trips to China for design follow-up while shopping and researching fabric market.



Work with Graphic Designer to create original artwork, hardware and packaging for each new trend seasonally.

Understanding of all stages of the design development process specifically for Denim and Woven bottoms & jackets

Ability to elevate the Design aesthetic while understanding and staying true to the Steve Madden brand DNA.

Forward thinking and trend driven mindset.

Expert knowledge of denim development process, fabrics, washes, patterns and construction

Expert ability, with prior experience, to lead, manage and train multiple levels of designers and multiple brand categories

Excellent communication and decision making skills.

Expert analytical and decision making skills

Proactive, self-motivated, advanced knowledge of how to delegate and still meet deadlines with "get it done" attitude

• Fashion/Trend/Fabric Research and Development including fit & wash, line planning, factory/laundry development visits and production follow up
• Monitored the design/fashion industry regarding global and consumer trends
• Prepared trend analysis from competitive shopping and fashion research
• Developed design direction and style while considering potential customer impact and brand image for dollhouse & private label accounts
• Worked closely with sales and buyers in the showroom during market week
• Developed and executed all aspects of look book from concept to models and photographers

• Concept and line development
• Researched and forecasted global trends in fabric, washes, trim, material sourcing and design
• Handled color, fabric, and wash developments including execution of desired wet and dry finishing processes
• Communicated with overseas agents, factories and wash houses
• Prepared tech packs for factory translation and execution
• Extensive travel to Asia to oversee wash development, fabric research, sample making, and final execution of line samples/private label requests
• Oversaw designers, assistant designers, and interns
• Partnered with technical team to achieve desired 'look' and fit of styles with an active role in fit sessions

• Reported directly to design director
• Researched seasonal trends, themes, silhouettes and fabric for denim/non denim
• Created packaging for designs (arwork, trims)
• Worked with domestic/international fabric suppliers and oversaw factory production of designs
• Responsible for tech packs, specs, trim sheets, linesheets, pricing, and final production approvals
• Worked with technical designers and PR people to ensure proper conveyance of JouJou brand

Reported directly to design director. 

Researched seasonal trends, themes, silhouettes and fabric for denim/non denim. 

Created packaging for designs (arwork, trims). 

Worked with domestic/international fabric suppliers and oversaw factory production of designs. 

Responsible for tech packs, specs, trim sheets, linesheets, pricing, and final production approvals. 

Worked with technical designers and PR people to ensure proper conveyance of JouJou brand.

• Assisted designer and was responsible for linesheets, color/trend boards, purchase orders for fabric sampling, communicating with vendors
• Flat sketching, garment specs and tech packs
• Approved lab dips and trim for production

• Designed skirt featured on Betsey Johnson runway show during fashion week
• Assisted in the creation of items for celebrity auction events
• Betsey's personal assistant throughout the fashion show
• Assisted with dying of fabrics and trims for showroom and sales duplicates
• Created original trim for several fashion show pieces
• Created flats and organized sketches in online archives
• Supported staff members in their daily tasks, reducing workload burden and allowing for increased focus on higher-priority assignments.