Alison Kronebusch
Denver,CO
Summary
Accomplished sales leader with over 15 years of experience in driving revenue growth, building sales teams, and developing high-impact sales strategies. Proven track record of expanding markets, launching new brands, and delivering exceptional EBITDA results. Adept at identifying key differentiators and forging long-lasting relationships to fuel business success. Experienced in leading sales teams across multiple regions, including Colorado, Texas, California, and Florida.
Overview
20
20
years of professional experience
Work History
Chief Sales Officer
Johns Lyng USA (Public Company Ownership)
Denver, CO
09.2020 - Current
- Grew revenue from $100 million to $150 million.
- Designed and implemented a go-to-market strategy focused on diversifying revenue streams, balancing contributions from policyholders, TPAs, brokers, adjusters, and carriers.
- Launched a multi-brand strategy into existing and new geographical locations, leading to the expansion into new sales verticals, and the development of new product lines.
- Drove the continued growth and scaling of the sales organization to meet evolving business needs.
- Delivered strategic leadership in the consolidation and growth of sales efforts across national markets.
- Successfully completed the sale transaction from private equity ownership to strategic ownership; $144M
VP California / VP Business Development
Reconstruction Experts (Private Equity Ownership)
Los Angeles, CA
04.2013 - 08.2020
- Led revenue growth from $50M to $100M, contributing to the company’s major financial achievements.
- Built and scaled the sales process to optimize sales performance and increase capacity.
- Designed recruitment, training, and career progression strategies to attract top talent, and ensure long-term success for the sales team. Grew sales team and leadership from 5 to 25.
- Created a high-performing sales environment with a strong emphasis on retaining top talent, and achieving consistent results.
- Launched an office in Los Angeles, managing both sales and operations to support business expansion. Achieving $25 million in initial revenue in Los Angeles
- Responsible for developing annual budgets, preparing monthly forecasts, and ensuring the State's financial performance aligns with goals.
- Opened offices in Southwest Florida.
- Successfully completed the transaction from private ownership to private equity, resulting in a $30M sale.
- Completed an acquisition in Southwest Florida to add complementary services to our core business, and successfully led the adoption of my sales process, resulting in the company tripling in size within one year.
Senior Account Manager
Reconstruction Experts (Private Ownership)
Denver, CO
12.2009 - 04.2013
- Directly sold projects that grew revenue from $25 million to $50 million.
- Identified and created critical relationships with clients for future expansion.
- Worked hand in hand with operations to refine our approach to market and customer care processes.
- Developed key sales strategies, contributing to the increase of market share in Colorado and future markets.
- Lead the expansion into Texas, opening offices in Dallas, and Austin
- Recruited, hired and trained sales teams in Colorado and Texas
Account Manager
Reconstruction Experts (Private Ownership)
Denver, CO
07.2007 - 12.2009
- The company’s first sales hire, growing revenue from $5M to $25M
- Developed critical relationships and created a strong sales pipeline that led to substantial business growth.
- Contributed to establishing a strong market presence through relationship building and effective business strategies.
Assistant Property Manager
ACCU, Inc
Denver, CO
06.2006 - 06.2007
- Planned, scheduled and coordinated general maintenance or repairs for commercial or residential properties.
- Provided administrative support for the property manager including filing, typing correspondence, answering phone calls and scheduling meetings.
Assistant Branch Manager
Water Extraction Team
Denver, CO
06.2005 - 06.2006
- Assisted in the day-to-day management of the branch, helping to drive operational efficiency
- Worked directly with policy holders to complete claims process
Education
Bachelor of Arts - Political Science
Northern Arizona University
05-2005
Skills
- Sales Strategy Development
- Multi-Brand Sales Management
- Market Expansion & Geographic Growth
- Team Leadership & Performance Management
- High-Impact Relationship Building
- Negotiation & Contract Management
- Revenue Generation & Profitability Optimization
- P&L Management & EBITDA Growth
- Change Management & Post-Acquisition Integration
Affiliations
- I enjoy public speaking and participate in webinars or panels to share insights on sales strategy and leadership
- I regularly attend industry conferences, networking events, and seminars to stay ahead of market trends and foster valuable connections
- Outside of work, I cherish time with my family, whether we're traveling, playing games, or simply enjoying each other's company
Timeline
Chief Sales Officer
Johns Lyng USA (Public Company Ownership)
09.2020 - Current
VP California / VP Business Development
Reconstruction Experts (Private Equity Ownership)
04.2013 - 08.2020
Senior Account Manager
Reconstruction Experts (Private Ownership)
12.2009 - 04.2013
Account Manager
Reconstruction Experts (Private Ownership)
07.2007 - 12.2009
Assistant Property Manager
ACCU, Inc
06.2006 - 06.2007
Assistant Branch Manager
Water Extraction Team
06.2005 - 06.2006
Bachelor of Arts - Political Science
Northern Arizona University
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