Principles of Digital Marketing
- Analyze digital/mobile marketing
- Utilize traditional marketing tactics
- Created marketing campaigns for local business'
Data Analysis and Reporting
- Utilize Microsoft Excel for analysis and reporting for common business purposes
- Apply formulas, functions, and formatting spreadsheets
- Analyze entertainment business data by creating appropriate charts
Event Management
- Researching company and their products to define their brand
- Identify the target audience for a company
- Develop a project-management plan for an event
Entrepreneurship in the Entertainment Business
- Explore the behaviors and motivations of entrepreneurs
- Understand different types of business entities and tax implications
- Understand different business licenses, competitive advantages, and operations