Allie Buchanan
Dallas,TX
Summary
Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
4
4
years of professional experience
Work History
Brand Specialist
Mi Golondrina
04.2022 - Current
- Manage e-commerce, digital, custom, and showroom sales
- Create personal and lasting relationships with top clientele
- Increased brand awareness through event marketing, demonstrations, sales, and brand promotion.
- Consulted with product development teams to enhance products based on customer interest data.
- Researched and identified new opportunities for product and brand development.
- Analyzed customer feedback and market trends to make informed decisions about product and brand messaging.
Women's Custom DSA/Inside Sales Specialist
Hadleigh's
12.2020 - 04.2022
- Coordinated and discussed custom orders with buyer in Italy
- Received samples, stock, and custom orders into system when arrived in U.S.
- Created purchase orders and invoices for all Hadleigh's Field Shop wholesale accounts across the country
- Hosted and assisted planning and executing Hadleigh's brand trunk shows nationwide
- Formed one-on-one relationships with top clients and assist them personally and professionally
- Pulled reports from Shopify to identify sales trends in store and online.
E-commerce Intern
Mi Golondrina
05.2020 - 08.2020
- Utilized data analytics to identify trends in user behavior on website weekly
- Reported and presented future trends and silhouettes to product development team
- Assisted with email campaigns
- Worked phone, virtual, and in-person sales
- Organized bridal and custom orders.
- Photographed merchandise and wrote descriptions of products for sale via e-commerce.
Design Intern
Regenerous Designs
08.2019 - 12.2019
- Tracked and organized inventory for Regenerous Designs wholesale accounts
- Reported on current trends and color selections for new seasonal products
- Influencer for the annual NWA Fashion Week
- Created product, website and infographic illustrations to enhance company brand and promote cohesive marketing strategy.
Education
Bachelor of Science in Human Environmental Science - Apparel Merchandising and Product Development
University of Arkansas
12.2020
Skills
- E-commerce Platform Management
- Social Media Management
- Customer Service
- Sales Strategy
Campus Involvement
- Selected for May 2020 Italy Study Tour, 2020
- Walmart Apparel Corporate Mentee Program, 2019-2020
- The National Society of Leadership and Success, 2016-2020
- Kappa Delta Sorority, Chapter Zeta Gamma, 2016-2020
- American Association of Textile Chemists and Colorists, 2018-2020
- Dale Bumpers College Deans List, 2018-2020
Timeline
Brand Specialist
Mi Golondrina
04.2022 - Current
Women's Custom DSA/Inside Sales Specialist
Hadleigh's
12.2020 - 04.2022
E-commerce Intern
Mi Golondrina
05.2020 - 08.2020
Design Intern
Regenerous Designs
08.2019 - 12.2019
Bachelor of Science in Human Environmental Science - Apparel Merchandising and Product Development
University of Arkansas