Allisa Furst
Suffern,NY
Summary
Results-driven management professional with 20 years of experience maximizing profit potential for large-scale businesses through innovative leadership, market research, and identification of new business opportunities. Recognized as an effective leader with excellent interpersonal and communication abilities. Work well in diverse team settings, handling multiple tasks to meet important deadlines.
Overview
32
32
years of professional experience
Work History
District Leader
Crate and Barrel
06.2024 - Current
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Assessed each location's individual and team performances, analyzing data trends to determine best methods to improve sales results.
- Monitored team member progress through regular reviews and feedback sessions, ensuring continuous improvement in their performance.
- Established clear objectives and helped team members develop plans to achieve quotas.
- Achieved regional sales goal of $85 million by resolving problems, training staff members, and completing action plans.
- Implemented training programs to continually develop the skills of the sales team, enhancing their performance levels.
Store Leader
Crate and Barrel
04.2022 - 06.2024
- Optimized staff performance through regular evaluations, coaching sessions, and goal-setting initiatives.
- Worked closely with district managers and corporate leaders on strategic planning initiatives and implemented action plans.
- Coordinated with vendors to ensure timely delivery of merchandise while maintaining optimal stock levels in store.
- Reduced shrinkage levels through diligent monitoring, staff education, and improved security measures.
- Maintained visual merchandising standards, ensuring an appealing store appearance that attracted customers.
- Coached staff to leverage upselling and cross-selling opportunities, driving consistent sales by cultivating competitive and results-driven culture.
- Set example for customer service by expertly handling challenging situations and modeling positive behaviors to team members.
- Increased High performing team and business another 6% to previous year in 2022 and +5% to previous in 2023.
Store Leader
Crate and Barrel
08.2020 - 04.2022
- Maintained strong relationships with retail partners, ensuring optimal product placement and visibility.
- Boosted customer satisfaction by implementing efficient retail strategies and streamlining store operations.
- Analyzed sales trends to identify opportunities for improvement within the retail environment.
- White Plains location was an underperforming location for 6 years and in 2020, drove +20% in sales to previous and year and drove +45% to sales for 2021 compared to 2020.
District Manager
Natuzzi Americas, Inc.
10.2018 - 07.2020
- Drove sales for 6 stores in across the northern US, generating $15m in annual volume.
- Conceptualized and implemented strategies to realign operational strategies and enhance personnel management approaches.
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Boosted bottom-line profits by devising and optimizing effective sales and merchandising programs.
- Implemented new customer service model at multiple locations, resulting in 30% boost in customer service ratings.
- Collaborated with internal teams and suppliers to evaluate costs against expected market price points and set structures to achieve profit targets.
General Manager
Williams Sonoma Home
04.2018 - 10.2018
- WSHome is a new concept store for the organization, with only one other location in Los Angeles.
- Leading a Design oriented culture focused on full home design and excellent service, the business has increased over 20% since joining.
- Assisting corporate office with policy, procedures and best practices to improve performance and drive sales.
- Assist all other locations in the NY Metro Area(NY,NJ and CT)with Design training and product knowledge.
- Recruit, Hire and Train all Home/Design candidates for the NY Metro Area.
- Tracked trends and suggested enhancements that would both challenge and refine the company's product offerings
- Incorporated suggested changes to layouts and promotions to drive sales.
Store Leader
Restoration Hardware Outlet
06.2016 - 02.2018
- Leading a 75,000 sq ft and the 3rd highest volume location in the division, completing the 2017 with over 10 million in sales and a 50% increase over the previous year.
- Drove business development by cultivating strong customer relationships and giving benefit-oriented sales presentations to generate revenue.
- Developed a staff of 20 sales associates, 7 team leaders and 3 assistant managers.
- Mentored staff on appropriately handling difficult and complicated sales.
- Oversaw merchandise to verify that it was correctly priced and displayed.
- Increased profits through effective sales training and troubleshooting profit loss areas.
- Completed profit and loss performance reports.
- Generated repeat business through exceptional customer service.
Project Leader/Gallery Leader
Restoration Hardware
02.2011 - 06.2016
- Joined the newly established Store Openings and Closings team in February 2011.
- Part of a team of 5 to create, organize, and execute the store opening and closing operational process which included- organizing deliveries, inventory processes, technology set up, training, requesting participants from surrounding stores, scheduling, budget analysis, punchlist completion and ordering supplies.
- Collaborated and streamlined communication with all cross functional partners to ensure successful openings and closings.
- Designed all back of house spacing and determined technology needed to successfully launch new business.
Gallery Leader/Multi Gallery Leader
Restoration Hardware
06.2009 - 02.2011
Assistant Store Manager
Polo Ralph Lauren
04.2006 - 05.2009
Manager
Old Navy
02.2006 - 05.2006
Store Director
J Crew Factory Store
02.2004 - 02.2006
Store Manager
Aeropostale
04.1993 - 02.2004
Skills
- Excellent customer service skills
- Personnel development
- Customer relations
- Merchandising
- Loss Prevention
- Strategic thinker
- Detail-oriented
- Opening and closing procedures
- Staff training and development
- Revenue Generation
Timeline
District Leader
Crate and Barrel
06.2024 - Current
Store Leader
Crate and Barrel
04.2022 - 06.2024
Store Leader
Crate and Barrel
08.2020 - 04.2022
District Manager
Natuzzi Americas, Inc.
10.2018 - 07.2020
General Manager
Williams Sonoma Home
04.2018 - 10.2018
Store Leader
Restoration Hardware Outlet
06.2016 - 02.2018
Project Leader/Gallery Leader
Restoration Hardware
02.2011 - 06.2016
Gallery Leader/Multi Gallery Leader
Restoration Hardware
06.2009 - 02.2011
Assistant Store Manager
Polo Ralph Lauren
04.2006 - 05.2009
Manager
Old Navy
02.2006 - 05.2006
Store Director
J Crew Factory Store
02.2004 - 02.2006
Store Manager
Aeropostale
04.1993 - 02.2004
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