Allison Counts
Anna,OH
Summary
Dynamic and creative professional with a proven track record at BG Falcon Media, where I spearheaded social media campaigns, enhancing engagement and growth. Adept in Adobe Premier and Canva, I excel in content creation and digital copywriting. My detail-oriented approach and fast-learning ability have fostered significant achievements, including training peers and developing strong team relationships.
Overview
3
3
years of professional experience
Work History
Social Media Intern
BG Falcon Media
Bowling Green, OH
01.2025 - Current
- Developed and executed social media campaigns for optimal reach, engagement, and growth
- Created engaging content to catch attention of potential students
- Researched relevant industry trends to develop engaging, topical social media content
- Monitored social media channels for relevant news and trends, incorporating them into the overall strategy as appropriate
- Created informative and entertaining posts for the school's Twitter, Facebook, and Instagram pages
Seasonal Student Worker
Auglaize County
New Bremen, OH
05.2022 - Current
- Work with others and individually to clean and maintain the factories and offices
- Trained other employees in proper company procedures
- Developed strong relationship with coworkers through strong communication skills
Education
Bachelor of Arts - Communication, professional communication, Advertising minor
Bowling Green State University
Bowling Green, OH05.2025
Skills
- Creative
- Detail Oriented
- Fast Learner
- Proficient in Canva
- Proficient in Adobe Premier
- Content writing
- Content scheduling
- Digital copywriting
Project Experience
Audience Research and Targeting Fall 2024
NBC Universal Video Streaming Service Study
• Collaborated with a group of 4 students to prepare a PowerPoint on Gen-Z-focused data regarding their use of streaming services and awareness of NBC’s Peacock.
• Conducted secondary market research on a multicultural group to gain insight into their media consumption habits.
• Presented findings to clients from NBC Universal
Project Experience
BGSU School of Media and Communication (SMC) Social Media Analysis | Team Lead Fall 2024
• Led a team of four students to prepare an oral presentation analyzing and providing recommendations to BGSU’s SMC social media platforms (TikTok, Instagram, Facebook, and Twitter/X)
• Identified the drivers behind the most and least popular/engaged posts on Twitter/X, and applied findings to explain best practices to improve targeting and audience interaction levels
Timeline
Social Media Intern
BG Falcon Media
01.2025 - Current
Seasonal Student Worker
Auglaize County
05.2022 - Current
Bachelor of Arts - Communication, professional communication, Advertising minor
Bowling Green State University
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