Allison Gomez
Los Angeles,CA
Summary
Highly skilled human being with years of employment experience in driving sales through creative marketing initiatives. Strengths include communication skills, knowledge of social media and brand influence with potential customers through friendly conversation. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy and joy.
Overview
9
9
years of professional experience
Work History
Retail Brand Ambassador
CAKE
05.2023 - Current
- Approached strangers and interacted in natural conversation with goal of developing brand loyalty, providing memorable customer service.
- Engaged, educated, and befriended customers to deliver amazing shopping experience.
- Reviewed and implemented new company initiatives and executed product activations.
- Developed recap reports to communicate competition trends, product introductions and new promotions.
- Increased brand awareness through event marketing, demonstrations, sales, and brand promotion.
General Merchandise Manager
Urban Necessities
08.2022 - 05.2023
- Developed and implemented strategies to increase sales and profitability.
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
- Designed displays to deliver interactive, engaging, and memorable store experiences for shoppers.
- Motivated and mentored merchandise team to achieve high performance and job satisfaction.
- Monitored inventory levels and made necessary adjustments to maximize sales and profits.
Product Marketing Associate
JMD Cannabis Marketing
04.2014 - 08.2022
- Analyzed device trends, product mix and upsell attached rates to uncover opportunities for optimization.
- Monitored competitor pricing and product offerings to identify opportunities.
- Analyzed in-store product and customer metrics to support weekly, monthly and quarterly business updates and storefront inventory.
- Identified appropriate marketing channels and target customers for campaigns.
- Researched and evaluated potential new markets and products.
- Collaborated with cross-functional teams to develop and implement market research strategies.
Education
Associate of Arts - General Education
Citrus Community College
Azusa, CA06.2012
Skills
- Calm and Professional Under Pressure
- Money Handling Abilities
- Staff Development
- Exceptional Interpersonal Communication
- Sales Expertise
Timeline
Retail Brand Ambassador
CAKE
05.2023 - Current
General Merchandise Manager
Urban Necessities
08.2022 - 05.2023
Product Marketing Associate
JMD Cannabis Marketing
04.2014 - 08.2022
Associate of Arts - General Education
Citrus Community College
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