Allison Lee Smith
Laguna Beach
Summary
Professional sales executive with over 15 years of experience attending to customer needs, building lasting relationships and converting prospects into sales partners . Accomplished in emphasizing service features and benefits, preparing sales order forms and developing reports. Expert in overcoming objections from prospective customers to maximize sales opportunities.
Overview
23
23
years of professional experience
4013
4013
years of post-secondary education
1
1
Certification
Work History
Sales Executive
Alera Skincare
Laguna Beach
02.2026 - Current
- Developed relationships with clients to promote skincare products effectively.
- Conducted product demonstrations to educate customers on skincare benefits.
- Collaborated with marketing teams to create promotional campaigns for new launches.
Business Development Manager
Image Skincare
05.2025 - Current
- Developed strategic partnerships to enhance market presence and drive revenue growth.
- Identified new business opportunities through market trend analysis to inform product strategies.
- Led cross-functional teams in executing targeted marketing campaigns to boost brand awareness.
- Implemented CRM systems, streamlining client interactions and improving service quality.
- Conducted competitive analysis, refining sales strategies and strengthening product positioning.
- Collaborated with executive leadership on defining long-term business objectives for growth.
- Increased client base by cultivating relationships with key decision-makers and identifying opportunities.
- Facilitated communication with clients to ensure needs were met, fostering trust-based relationships.
Territory Sales Manager
Iredale Cosmetics
01.2024 - 05.2025
- Developed territory sales strategies using partner resources, meeting decks, and forecasting sheets to enhance market penetration.
- Analyzed sales data to identify trends and adjust tactics for performance improvement.
- Established strong relationships with key clients, driving loyalty and repeat business.
- Mentored junior sales representatives to foster skill development and knowledge sharing.
- Collaborated with marketing teams to create targeted campaigns aligned with regional needs.
- Conducted regular market assessments to inform competitive positioning and optimize product offerings.
- Presented quarterly performance reports to senior management, emphasizing achievements and growth opportunities.
Director of Operations, Revenue Management & Sales
Pure Dermatology and Hair Center
10.2023 - 01.2024
- Key Achievements:
- Consistently demonstrated an ability to exceed sales objectives, cultivated strong relationships, and strategically guided the success of this organization. Recruited from Underskin due to my determination, drive and background experience.
Outside Sales Representative
Underskin LLC
05.2023 - 10.2023
- Key Achievements:
- Achieved given sales goals and exceeded my targets by 55% Evaluated sales performance and recommended effective ways to implement exclusive offers and promotions, leading to a substantial increase in revenue
- Provided strategic oversight to business management, sales, marketing, financial planning, customer service, and risk control operations
- Proven ability to build strong and lasting relationships.
- Oversaw commercialization and branding for Dermatology office and Med Spa portfolios, strategizing and reviewing monthly/quarterly/annual growth plans to help encourage continuous sales.
- Identified cost-saving opportunities in supply management, leading to a significant reduction in expenses without compromising the quality of patient care.
- Optimized operational efficiency by streamlining workflow through effective staff rotations
- Implemented data-driven changes and supervised adherence to Quality Assurance, Performance Improvement, Compliance Management, and Technology Integration plans
Practice Manager / Front Office Receptionist / Back Office Medical Assistant
Marque Urgent Care Lake Forest
03.2022 - 05.2023
- Key Achievements:
- Elevated overall patient satisfaction by implementing proactive measures in response to feedback, managed patient care, and delivered exceptional customer service.
Office Manager
Aesthetic Dermatology & Laser Center
05.2015 - 02.2022
- Streamlined office operations to enhance patient scheduling efficiency and reduce wait times.
- Managed inventory and ordering processes for medical supplies, ensuring optimal stock levels at all times.
- Developed training programs for new administrative staff, improving onboarding experience and operational knowledge.
- Implemented electronic health record systems, increasing data accuracy and accessibility for clinical staff.
- Coordinated communication between departments to facilitate a collaborative work environment and improve patient care.
- Oversaw compliance with health regulations and standards, ensuring adherence to best practices in the clinic's operations.
- Led strategic planning initiatives to optimize resource allocation and support organizational growth objectives.
- Analyzed workflow processes and identified areas for improvement, leading to enhanced productivity across teams.
- Handled sensitive information with discretion, maintaining confidentiality of company documents and personnel records.
- Provided exceptional customer service when addressing client inquiries or concerns via phone calls or email correspondence.
- Maintained accurate financial records by reconciling accounts payable/receivable transactions regularly to ensure balanced budgets.
- Oversaw office inventory activities by ordering and requisitions and stocking and shipment receiving.
- Conducted regular inventory assessments of office supplies, ordering necessary items proactively to prevent stock shortages.
- Enhanced team productivity by delegating tasks effectively and overseeing daily workflow.
- Coordinated office events and meetings, ensuring timely execution and optimal scheduling for all participants.
- Streamlined office operations by implementing efficient filing systems and organizational strategies.
- Assisted in the recruitment process, conducting interviews and onboarding new employees to promote a seamless integration into the team dynamic.
- Served as a liaison between upper management and staff members, facilitating open channels of communication to address concerns or issues promptly.
- Managed vendor relationships, negotiating contracts for cost savings while maintaining high-quality services.
- Facilitated smooth communication between departments, addressing concerns promptly to maintain harmonious work relationships.
- Supported department heads in accomplishing their goals through diligent administrative assistance such as report generation and data entry.
- Oversaw facility maintenance requests, coordinating with building management to address repairs or improvements efficiently.
Medical Office Assistant
Dr. Thomas E. Angelovic, M.D
06.2003 - 04.2015
- Managed patient scheduling and appointment confirmations to optimize daily operations.
- Maintained accurate medical records using electronic health record systems to ensure compliance.
- Assisted in processing insurance claims, enhancing reimbursement efficiency and accuracy.
- Coordinated communication between patients and healthcare providers to streamline care processes.
- Trained new staff on office procedures and software applications to improve team performance.
- Implemented improved patient intake procedures, reducing wait times and increasing satisfaction rates.
Education
Courses RN Program - Nursing and General Education
Golden West College
Huntington Beach, CAHigh School Diploma -
Marina High School
Huntington Beach, CASkills
- Microsoft Office and Google Suite
- Video conferencing tools
- Business acumen
- Operational management
- B2B and B2C sales
- Forecasting and market research
- Planning and implementation
- Process improvement
- Relationship building and collaboration
- Written and verbal communication
- Negotiation and networking
- Customer acquisition and retention
- Account management
- Independent and team collaboration
- Team training and development
- Critical thinking and analysis
- Risk assessment and mitigation
- Prioritization and time management
- Problem-solving
Websites
Certification
Phlebotomy Certificate 2020 – Present
References
- Lauren, Balbas, PA-C, 949-290-1426
- Inor, Latolla, CEO/ OWNER Face and Body Revival, inor@faceandbodyrevival.com, 949-500-2318
- Edward, Kramer, M.D., 714-345-3600
Community Service & Volunteer Work
- Life Rolls On
- Best Day Foundation
Accomplishments
My experience with Ellacor has been truly exceptional. I have not only assisted in the treatment process but have also overseen patients throughout their entire journey with Ellacor, from start to finish. I have conducted demonstrations, engaged in discussions with physicians about the needs of their patients for successful outcomes, and highlighted the innovative aspects of Ellacor technology. Additionally, I have communicated how integrating Ellacor into their practices can contribute to their success. My role as the Director of Operations at Pure Derm has provided me with invaluable insights and expertise, which have greatly enhanced my effectiveness as a sales representative.
Timeline
Sales Executive
Alera Skincare
02.2026 - Current
Business Development Manager
Image Skincare
05.2025 - Current
Territory Sales Manager
Iredale Cosmetics
01.2024 - 05.2025
Director of Operations, Revenue Management & Sales
Pure Dermatology and Hair Center
10.2023 - 01.2024
Outside Sales Representative
Underskin LLC
05.2023 - 10.2023
Practice Manager / Front Office Receptionist / Back Office Medical Assistant
Marque Urgent Care Lake Forest
03.2022 - 05.2023
Office Manager
Aesthetic Dermatology & Laser Center
05.2015 - 02.2022
Medical Office Assistant
Dr. Thomas E. Angelovic, M.D
06.2003 - 04.2015
Courses RN Program - Nursing and General Education
Golden West College
High School Diploma -
Marina High School