ALLISON OKON
Dallas,TX
Summary
Dynamic and results-driven professional with a proven track record in sales and marketing across multiple industries. With over 30 years of experience, successfully spearheading revenue growth for numerous companies through strategic sales and marketing initiatives. Expertise lies in developing and executing innovative marketing campaigns, forging strong client relationships, and driving sales performance to exceed targets. Thrives in fast-paced environments and excels in leveraging data-driven insights to make informed decisions. A passionate advocate for customer focused strategies, dedicated to delivering exceptional value and ensuring client satisfaction.
Overview
31
31
years of professional experience
1
1
Certification
Work History
Sales/Business Development
Idea Fountain Inc. (Event Company)
01.2023 - Current
- Generating leads and establishing industry relationships through cold calling, email outreach, networking events, in-person meetings and referrals
- Scheduling and conducting meetings with potential clients showcasing company services/products: corporate team building programs, interactive stations, and casinos/bar game rentals
- Following up with leads and existing clients to provide information, answer questions, address concerns and nurture relationship
- Manage the sales pipeline and progress, including updating systems, tracking leads, and managing tasks and deadlines
- Handle administrative tasks related to sales efforts, such as preparing proposals and contracts
- Meets or exceeds monthly sales quotas
- Conducted comprehensive market research to identify emerging trends and capitalize on new opportunities
- Managed a diverse portfolio of accounts, ensuring all clients received personalized attention and support throughout the sales cycle
- Increased overall productivity by introducing time-saving tools like email templates or automating repetitive tasks using software applications
- Developed strategic partnerships with key industry players, enhancing company visibility and credibility
- Achieved sales goals and service targets by cultivating and securing new customer relationships
- Increased market penetration with introduction of innovative sales tactics.
Owner/Certified Life Coach
Allison Okon Life Coaching
01.2013 - Current
- Partnering with clients in thought-provoking and creative processes that inspire them to maximize their personal and professional potential by discovering, clarifying, and aligning with what the client wants to achieve; encouraging client’s self-discovery; eliciting client-generated solutions/strategies; and holding the client responsible and accountable.
Proposal Coordinator
BOKA Powell (Architectural, Interior Design, Planning & Strategic Services Firm)
01.2022 - 01.2023
- Collaborating with firm partners/principals and marketing/business development team to organize and produce marketing deliverables including, creative, quality and accurate qualification statements, proposals and presentations
- Working with other marketing staff to identify creative new ways to enhance proposal and presentation product
- Provide support to generate and maintain general marketing deliverables (project sheets, resumes, database, etc.)
- Created monthly Internal PowerPoint Presentation for 100+ staff and maintained company data/files.
Owner/Multi-Line Sales Representative
Elle Sorority (Hospitality Furnishings Company)
01.2016 - 01.2022
- Business Development: Identify and cultivate relationships with key stakeholders in the hospitality industry, including hotels, restaurants, resorts, and other commercial establishments
- Product Presentation: Present various product lines to potential clients, highlighting the unique features, benefits, and competitive advantages of designated products
- Consultative Selling: Understand the specific needs and requirements of each client, providing personalized recommendations and solutions to meet their objectives
- Market Analysis: Stay informed about industry trends, competitor offerings, and market dynamics to effectively position various products in the marketplace
- Contract Negotiation: Negotiate terms and agreements with clients, ensuring mutually beneficial outcomes while maximizing revenue potential
- Customer Relationship Management: Maintain ongoing communication and relationships with clients to foster long-term partnerships and repeat business opportunities
- Reporting: Provide regular reports and updates to management regarding sales activities, pipeline status, and market insights.
Multi-Line Sales Representative
Smith-Brown (Hospitality Furnishings Company)
01.2015 - 01.2016
- Develop and implement effective sales strategies to reach target markets
- Identify and pursue new sales opportunities through networking, referrals, and cold calling
- Build and maintain strong relationships with clients to understand their needs and provide tailored solutions
- Conduct product presentations and demonstrations to potential clients
- Negotiate contracts and close sales to meet or exceed sales targets
- Monitor market trends and competitors to identify new opportunities and threats
- Provide feedback to management on customer needs and preferences
- Maintain accurate records of sales activities and client interactions in the CRM system
- Member of Business Networking group(s): NEWH.
Regional Territory Manager
Retractable Technologies, Inc. (International Medical Device Company)
01.2006 - 01.2009
- Penetrating national hospital system breaking through medical supply chain monopoly resulting in $10M+ sales
- Originating new marketing and advertising strategies with executive team to grow sales domestically and abroad
- Educating healthcare clients, vendors and new employees on company products and procedures
- Collaborating with Executive Team and Sales & Marketing Department to develop new selling strategies
- Conducting competitor intelligence analysis through creative research and networking activities to improve product positioning/differentiation in the market
- Growing market share by managing existing and new clients, and increasing product distribution by 9% annually
- Providing visionary leadership in highly competitive industry by targeting new markets (Podiatry, Dentistry, Veterinary clinics)
- Exhibiting and informing clinicians and purchasing agents about job safety risks within healthcare during arranged in-service presentations and at national/international trade shows
- Attending company training and work conferences pertaining to new product launches and/or healthcare legislation directly impacting business development.
Executive Assistant/Sales Representative
Hirsh London (Fine Jewelry Retailer)
01.2003 - 01.2004
- Exceeding individual sales plan by utilizing strategic selling skills to assist customers with purchases
- Attaining new customers, as well as maintaining relations with existing clientele by outreach and detail follow-up; providing excellent customer service in all interactions
- Overseeing and securely transporting millions of dollars’ worth of merchandise between stores and during annual jewelry event at Claridge’s Hotel in London
- Performing in-process and finished goods inspection of gemstone jewelry produced in-house and by external contractors, verifying all merchandise against work orders and cataloguing inventory
- Speech writing for CEO at award ceremony/assisting on special projects for Executive Team as assigned
- Merchandising showroom/windows daily and at special events
- Ensuring security measures and procedures when selling, opening/closing store and transporting goods.
Office Manager
Plano Dental Excellence (Dental Practice)
01.2002 - 01.2003
- Recruiting, training, and overseeing office personnel
- Streamlined operations and prioritized tasks, allowing senior staff to increase revenue by 25%
- Performing a variety of educational and financial tasks including: conducting patient consultations during exam appointments; calculating treatment fees; coordinating patient financial options, insurance questions and pre-and post-treatment concerns; educating patients about health risks of not receiving proper treatment; assisting billers with posting diagnosis and treatment as directed by management; managing and assisting with general duties of front office; assuring compliance with all Safety, Emergency, Hazard, OSHA, HIPAA, Sterilization, Clinical, Quality Assurance and Administrative Plans, Policies, Guidelines, Protocol, and Standards.
Assistant Buyer, Skincare & Cosmetics
Neiman Marcus (Luxury Retailer)
01.2001 - 01.2002
- Assist buyer in achieving sales and gross margin
- Manage day to day operations of the buying office
- Oversee vendor support and store communication
- Recap and analyze selling category and vendor performance
- Manage promotional activities to drive seasonal business
- Attend market appointments prepared with strategic assortment plans and understanding of product with client centric approach
- Negotiate buying terms and end of season with vendors
- Execute a seasonal merchandise strategy based on client needs, product performance, industry trends and business analytics
- Accurately forecast monthly receipts and manage inventory flow
- Partner with Planner in developing seasonal financial plans and budgets
- Manage marketing process including marketing proposals, co-op, and coordinating samples through effective communications with marketing, advertising and vendors
- Manage and develop Merchandise Assistants, assist with store openings/displays.
Reception/Operations Manager
The Sports Club LA (National Premier Fitness Club, Restaurant/Bar & Amenities)
01.2000 - 01.2001
- Recruit, interview, and hire a team of 25, including assistant managers, doorman, club hosts, wait staff, etc
- Plan, manage, and execute all operational aspects of the business, including club grand opening
- Maintain relationships with vendors, contractors, and engineers, and oversee their day-to-day work
- Create and maintain advertising, marketing, and promotional materials, such as signage, advertisements, and company newsletter to members/staff
- Oversee aspects of club operations not assigned to GM, including alarm, onsite dry cleaners and bar/restaurant
- Maintain legal compliance with all club policies and procedures
- Provide training to all managers/staff involving POS, security system, fitness equipment, building operations
- Interfacing with high profile/celebrity clients coordinating PR events/providing private club tours.
- Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
- Cross-trained existing employees to maximize team agility and performance.
- Accomplished multiple tasks within established timeframes.
Buyer, Diamond/Fine Jewelry
Tiffany & Co. (International High-end Fine Jewelry Retailer)
01.1994 - 01.2000
- Gathers monthly cycle data and creates required reports for further analysis and assessment
- Identifies and assesses supply and capacity constraints, collaborating with Manager to create action plans
- Converts various data inputs into clear and concise summaries (numerical/graphical/visual) to produce actionable information and insights for the team
- Quantifies stone shortages, communicates constraints and priorities to the respective cross functional teams
- Maintains the new product manual forecast, ensures accuracy and upload of data into system
- Responsible for monthly 3rd party stone procurement orders and off cycle reviews
- Liaison between vendors and marketing/advertising departments regarding loans/ads and red-carpet events.
Education
Master of Science in Counseling -
Southern Methodist University
Dallas01.2013
Bachelor of Fine Arts in Cinema -
Southern Methodist University
Dallas, TX01.1993
Skills
- Leadership & Management Experience
- Relationship Building: Acquisition & Retention
- Sales Planning & Strategic Prospecting
- Excellent Communication/Interpersonal Skills
- Critical Thinking/Problem Solving
- Recruiting & Sales Force Development
Certification
- Certified Life Coach, Coach Training Alliance - 2014
Timeline
Sales/Business Development
Idea Fountain Inc. (Event Company)
01.2023 - Current
Proposal Coordinator
BOKA Powell (Architectural, Interior Design, Planning & Strategic Services Firm)
01.2022 - 01.2023
Owner/Multi-Line Sales Representative
Elle Sorority (Hospitality Furnishings Company)
01.2016 - 01.2022
Multi-Line Sales Representative
Smith-Brown (Hospitality Furnishings Company)
01.2015 - 01.2016
Owner/Certified Life Coach
Allison Okon Life Coaching
01.2013 - Current
Regional Territory Manager
Retractable Technologies, Inc. (International Medical Device Company)
01.2006 - 01.2009
Executive Assistant/Sales Representative
Hirsh London (Fine Jewelry Retailer)
01.2003 - 01.2004
Office Manager
Plano Dental Excellence (Dental Practice)
01.2002 - 01.2003
Assistant Buyer, Skincare & Cosmetics
Neiman Marcus (Luxury Retailer)
01.2001 - 01.2002
Reception/Operations Manager
The Sports Club LA (National Premier Fitness Club, Restaurant/Bar & Amenities)
01.2000 - 01.2001
Buyer, Diamond/Fine Jewelry
Tiffany & Co. (International High-end Fine Jewelry Retailer)
01.1994 - 01.2000
Master of Science in Counseling -
Southern Methodist University
Bachelor of Fine Arts in Cinema -
Southern Methodist University
- Certified Life Coach, Coach Training Alliance - 2014
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