Allison Orona
Carson City
Summary
Experienced in the non-profit sector, I have served as an intake specialist for low-income housing programs. In this role, I gather and assess information to determine eligibility for individuals in need, with a specific focus on single mothers with children, seniors, and veterans. Prior to this, I completed a Digital Marketing Science certification from the University of Arizona. This program equipped me with the skills to create customer personas for companies like Godaddy, conduct SEO audits, optimize Google Ads campaigns, analyze conversion funnels, and utilize data to enhance email marketing strategies. Additionally, I have successfully developed lead generation workflows, designed impactful Facebook ad campaigns, and established brand content pillars for content marketing strategies. Alongside my non-profit work, I also provide freelance marketing consulting services to esteemed companies such as Myshroom and Auto Lavish Detailing.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Digital Marketing Specialist
MyShroom
11.2023 - Current
- Created content for websites, blogs, social media platforms, and online advertising.
- Collaborated with creative teams to design visuals for digital marketing campaigns.
- Assisted in the development of promotional materials such as banners, videos.
- Assisted in setting up or optimizing analytics tools for tracking visitors' behaviors.
- Answered customer inquiries and provided accurate information regarding products and services.
- Gathered customer feedback through surveys and used the data to improve customer service.
Secretary/Intake Coordinator
TMM Family Services
12.2022 - 09.2023
- Coordinated communications, taking calls, responding to emails and interfacing with clients.
- Greeted visitors and directed to appropriate location or person.
- Ordered office supplies to purchase items and maintain appropriate levels.
- Assisted with accounts receivable and accounts payable functions.
- Kept office equipment functional and supplies well-stocked to promote efficient operations.
- Responded to customer issues to provide immediate resolution and improve retention.
- Composed, edited and typed complex memos and reports with job-related software.
- Sent and distributed mail and parcels.
- Maintained organized filing system of paper and electronic documents.
Front Office Coordinator
Associated Dermatologist
09.2016 - 03.2022
- Checked patients in and out for appointments and collected co-payments.
- Scheduled and followed up on patient appointments, collected and processed patient payments and maintained patient files.
- Managed office phone lines by checking voicemail, returning calls and directing messages to team members.
- Carried out daily tasks by professionally communicating with physicians, nursing staff, technicians and medical assistants.
- Called patients to confirm scheduled appointments and obtain additional details.
- Entered insurance, demographics and health history into patient database.
- Answered multi-line phone system and directed callers to requested personnel and departments.
- Delivered high-quality administrative and customer service to sustain patient and work flows.
- Protected patients by observing strict HIPAA guidelines.
- Took messages from patients and promptly relayed to appropriate staff.
- Retrieved faxes and uploaded documents to patient charts to assist clinical staff.
- Photocopied insurance cards, documented details and verified patient coverage for upcoming procedures or appointments.
Education
Digital Marketing Certification - Digital Media
University of Arizona
Tucson, AZ06.2022
Pharmacy Tech -
UEI College
05.2009
High School Diploma -
Camden Fairview High School
Camden, AR05.2007
Skills
- Document and File Management
- Resource Coordination and Allocation
- Multitasking and Time Management
- Verbal and Written Communication
- Office Equipment Operation
- Supply Inventory Control
- Judgment and Decision Making
- Computers and Technology
- Professional and Courteous
- Digital marketing management
- Multi-channel marketing
- Customer relationship management (CRM)
- WordPress management
- Customer engagement
- Digital media
Certification
- Yardi
- Certification in Google Analytics
- Certification in Google Ads Search
- Certification in HubSpot Email Marketing
Timeline
Digital Marketing Specialist
MyShroom
11.2023 - Current
Secretary/Intake Coordinator
TMM Family Services
12.2022 - 09.2023
Front Office Coordinator
Associated Dermatologist
09.2016 - 03.2022
Pharmacy Tech -
UEI College
High School Diploma -
Camden Fairview High School
Digital Marketing Certification - Digital Media
University of Arizona
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