Allison Smothers
Madisonville,LA
Summary
Proven leader in the retail sector, notably at Fleurt Boutique, where I spearheaded marketing campaigns and leveraged social media to significantly boost sales. Expert in pricing strategy and customer service, I excel in building partnerships and driving revenue growth through meticulous merchandise planning and client relations.
Overview
11
11
years of professional experience
Work History
Shop Owner
Fleurt Boutique
Covington, LA
08.2010 - 10.2019
- Maintained accurate financial records, including sales reports, expense tracking, and budget management.
- Developed loyal customer base by consistently delivering high-quality products and personalized service.
- Addressed customer complaints effectively, resolving issues quickly to maintain overall satisfaction levels among clientele.
- Managed inventory levels efficiently, ensuring optimal stock availability and minimizing overhead costs.
- Organized successful promotional events to generate increased foot traffic in the store, leading to higher sales conversions.
- Increased store revenue through effective product merchandising and targeted marketing campaigns.
- Improved profit margins by carefully analyzing sales data and adjusting pricing strategies accordingly based on demand fluctuations or competitor activity.
- Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
- Managed day-to-day business operations.
- Established strong relationships with vendors, leveraging these connections for exclusive access to new products or preferential buying terms.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
- Attended industry events and conventions to expain sales opportunities.
- Conducted comprehensive market research to identify new opportunities and trends.
Sales Associate
Laperin - London Hill
Covington, LA
04.2009 - 05.2019
- Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
- Handled cash transactions efficiently while adhering to company cash handling policies, ensuring accuracy in all financial exchanges.
- Built relationships with customers to encourage repeat business.
- Managed returns, exchanges and refunds in accordance with store policy.
- Prepared merchandise for sales floor by pricing or tagging.
- Helped customers locate products and checked store system for merchandise at other sites.
- Answered customer questions about sizing, accessories, and merchandise care.
- Provided positive first impressions to welcome existing, new, and potential customers.
- Rotated stock and restocked shelves to maintain product availability and store appearance.
- Engaged with customers to build rapport and loyalty.
- Accurately processed POS transactions, returning coin, currency, payment cards, and receipts to customers.
- Maintained accurate inventory records to ensure adequate stock levels, minimizing out-of-stock situations that could impact customer satisfaction.
- Contributed to visual merchandising efforts by creating eye-catching displays that showcased products effectively and enticed shoppers to make purchases.
- Organized in-store promotions and events to increase foot traffic and drive additional sales opportunities.
- Engaged with customers through social media platforms to promote store events and new arrivals, expanding store reach.
- Participated in visual merchandising, creating attractive displays that stimulated customer interest and sales.
Education
Bachelor Of Business - Business Administration
University of New Orleans
New Orleans, LASkills
- Networking and partnerships
- Business Operations
- Pricing strategy
- Customer service background
- Marketing experience
- Marketing expertise
- Social Media Marketing
- Customer service expertise
- Merchandise planning
- E-commerce Integration
- Customer Relations
- Verbal and written communication
- Client Service
- Marketing
- Attention to Detail
Timeline
Shop Owner
Fleurt Boutique
08.2010 - 10.2019
Sales Associate
Laperin - London Hill
04.2009 - 05.2019
Bachelor Of Business - Business Administration
University of New Orleans