As a Creative Producer Lead at Amazon, with more than 17 years of experience in the creative industry, with skills and knowledge in AI, video production, photo production, and marketing communications. I am responsible for sourcing, casting, and negotiating with talent for various projects, ranging from Amazon's private brands and Zappos to Amazon Music and Amazon Style. I am passionate about finding and developing exceptional talent and building effective and collaborative teams. Some key achievements include securing perpetual usage rights with modeling agencies worldwide, saving over 20 million dollars for Amazon and its partners, implementing new and revised SOP's to streamline global production processes, and creating and maintaining close relationships with a large roster of freelance creative talent and agencies. My mission is to deliver high-quality and consistent results that meet the client's vision and specifications.