Alma Arroyo

Licensed Esthetician | Lashed by Alma LLC

Entrepreneur managing all aspects of a solo beauty practice, with a strong focus on administrative operations, client service, and business efficiency.

Administrative & Operational Management

• · Scheduled and managed client appointments using booking software; sent automated reminders and handled cancellations/rescheduling.
• · Maintained accurate and confidential client records including service history, preferences, and health information.
• · Ordered and tracked inventory, coordinated with vendors, and ensured timely restocking of supplies and equipment.

Financial Administration

• · Monitored income and
• expenses, processed payments (cash, card, online), and maintained financial records.
• · Set service pricing, created promotional packages, and filed taxes in compliance with small business regulations.

Customer Service & Communication

• · Delivered high-quality clients care with attention to detail and personalized service.
• · Communicated professionally via email, text, and social media to confirm appointments and respond to inquiries.

Marketing & Outreach

• Promoted services through digital channels and local
  partnerships to grow the client base and increase retention.

Compliance & Standards

• · Ensured adherence to state board hygiene and sanitation regulations.
• · Pursued ongoing education to stay current with industry standards and improve service offerings.