Alyson Kaufman
River Edge
Summary
Detail-oriented public relations professional with excellent written and verbal communications skills. Proven experience enhancing the visibility of nonprofit organizations. Passionate about creating and managing compelling digital content.
Overview
4
4
years of professional experience
Work History
Public Media Information Officer
Bergen Center for Child Development
10.2023 - Current
- Established and maintained the school's social media presence across various platforms.
- Redesigned the school's website to support and enhance fundraising initiatives.
- Set-up a crisis and emergency communications system.
- Resolve technical problems for school-provided devices and equipment.
- Developed informational documents such as brochures, flyers, and fact sheets.
- Conducted outreach campaigns and events to reach specific populations.
Circulation Assistant
Township of Washington Public Library
01.2023 - Current
- Assist library patrons in conducting research, checking out materials and creating library cards.
- Maintained and updated patron records in library system database.
- Communicated with other local and regional branches to locate materials for inter-library loans.
- Organize all library resources
- Provide support at community programs that increase library awareness.
Graduate Engagement Coordinator
Rutgers University School of Engineering
05.2022 - 05.2023
- Facilitated marketing and recruitment efforts for graduate programs.
- Initiated social media and email campaigns to entice applicants.
- Implemented strategies to increase student recruitment, engagement, and retention.
- Monitored and assessed results of postsecondary programs and services to identify and capitalize on potential improvements.
Bookseller
Barnes & Noble Booksellers
09.2021 - 04.2022
- Answered incoming calls to provide product information, features, and benefits.
- Greeted customers and assisted with locating merchandise and suggesting suitable options.
- Managed efficient cash register operations.
- Used in-store system to locate inventory and place special orders for customers.
- Used consultative sales techniques to understand customer needs and recommend relevant products and services.
- Recovered sales floor by picking up items, shelving books, and product and straightening bookshelves and tables.
Education
Master of Communication and Media - Communication And Media Studies
Rutgers University
New Brunswick, NJ05-2023
Bachelor of Arts - Journalism, Digital Filmmaking
Ramapo College of New Jersey
Mahwah, NJ05.2021
Skills
- News releases
- Social media expertise
- Website support
- Content management
- Promotional materials coordination
Timeline
Public Media Information Officer
Bergen Center for Child Development
10.2023 - Current
Circulation Assistant
Township of Washington Public Library
01.2023 - Current
Graduate Engagement Coordinator
Rutgers University School of Engineering
05.2022 - 05.2023
Bookseller
Barnes & Noble Booksellers
09.2021 - 04.2022
Master of Communication and Media - Communication And Media Studies
Rutgers University
Bachelor of Arts - Journalism, Digital Filmmaking
Ramapo College of New Jersey
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