Alyssa Cummings
Richland
Summary
Dynamic event management professional with a proven track record of excelling in strategic planning and stakeholder engagement. Expert in contract negotiation and CRM campaigns, I foster relationships and lead teams to deliver exceptional virtual and in-person experiences, enhancing brand visibility and client satisfaction.
Overview
17
17
years of professional experience
Work History
Events Lead,
Digital Medicine Society
10.2022 - Current
- Execute all DiMe virtual and in-person events to drive engagement.
- Lead cross-functional teams to ensure seamless execution of internal and external events.
- Established standard operating procedures for effective event management.
- Optimize visibility at key industry events through strategic negotiations and budget management.
- Coordinate logistics for conferences, including venue selection and agenda planning.
- Managed event-related CRM campaigns, overseeing email templates and distribution lists.
- Developed relationships with sponsors, partners, and suppliers to enhance collaboration.
- Arrange printing and supply vendors to meet specific event requirements.
Manager, Global Accounts | Strategic Event Planner
INNOV8 Meetings + Events
07.2022 - Current
- Spearheaded event planning for Fortune 500 clients, including Adobe, through Crawford Group.
- Coordinated virtual and in-person events, trade show activations, and ancillary programs.
- Created efficiencies in planning workflows, and guided junior planners in best practices.
- Manage logistics, budgets, vendor negotiations, and on-site execution for multi-client portfolios.
- Executed seamless communication campaigns, and post-event analytics reporting.
- Negotiated custom contracts to mitigate client risk
Community Relations Consultant | International Meeting Planner | Protocol Office
Pacific Northwest National Laboratory
01.2010 - 01.2021
- Managed large-scale government-sponsored technical and scientific events.
- Served as key liaison for international dignitaries and high-level stakeholders.
- Implemented strategic communications and built comprehensive event frameworks.
- Managed multiple projects simultaneously ensuring timely completion within budget constraints.
- Collaborated with stakeholders to define project scope, objectives and deliverables.
- Organized client meetings to provide project updates.
- Set specific goals for projects to measure progress and evaluate end results.
- Assisted in the development of marketing materials related to events.
- Monitored budgets and negotiated contracts with vendors.
- Developed detailed itineraries for each event.
- Reserved conference rooms and other appropriate venues.
- Arranged transportation, lodging, and meals for attendees as needed.
Catering and Sales Director
O’Callahan’s Catering and Special Events
01.2008 - 01.2010
- Oversaw all facets of special event execution and catering logistics.
- Increased customer retention and brand engagement through personalized client service.
Education
Bachelor of Arts - Communications, PR, Minor in Hospitality
Washington State University
Pullman, WA05-2008
Skills
- End-to-end event management (virtual and in-person)
- Strategic planning and stakeholder engagement
- Contract and budget negotiation
- Cvent, Google and Microsoft Office Suite
- CRM campaigns and member communication
- Team leadership and staff mentoring
- Conference logistics and tradeshow coordination
- Content and communications development
- Attention to detail
- Self-Directed
- Relationship building
References
References available upon request.
Timeline
Events Lead,
Digital Medicine Society
10.2022 - Current
Manager, Global Accounts | Strategic Event Planner
INNOV8 Meetings + Events
07.2022 - Current
Community Relations Consultant | International Meeting Planner | Protocol Office
Pacific Northwest National Laboratory
01.2010 - 01.2021
Catering and Sales Director
O’Callahan’s Catering and Special Events
01.2008 - 01.2010
Bachelor of Arts - Communications, PR, Minor in Hospitality
Washington State University
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