Alyssa Herzig
Atlanta,Georgia
Summary
Certified Paraoptometric with extensive experience at Atlanta Eye Group, specializing in advanced diagnostic techniques and achieving a 97% first-fit rate in contact lens training. Proficient in CRM systems and relationship building, enhancing patient care and operational efficiency. Demonstrated ability to streamline processes and improve patient outcomes through effective communication and technical skills.
Overview
6
6
years of professional experience
Work History
Certified Paraoptometric
Atlanta Eye Group
Atlanta, Georgia
11.2024 - Current
- Certified Paraoptometric (CPO) through the American Optometric Association since September 2025.
- Performed comprehensive preliminary testing including visual acuity, auto-refraction, lensometry, tonometry (NCT & Goldmann), visual fields (Humphrey & FDT), retinal photography (Optos & fundus camera), and OCT imaging.
- Proficient in advanced diagnostic equipment: OCT (Cirrus/Spectralis), GDX, corneal topography, and pachymetry.
- Prepared patients for specialty testing including gonioscopy, dilated fundus exams, and serial tonometry for glaucoma suspects.
- Managed contact lens training for new wearers (spherical, toric, multifocal, RGP, and scleral lenses), achieving 97%+ successful first-fit rate.
- Maintained EHR accuracy in [Software Name] and transitioned practice to paperless charting.
IT Technical Recruiter
Optomi
Atlanta, Georgia
05.2024 - 11.2024
- Sourced and recruited top IT talent through various channels, including job boards, social media, and professional networks.
- Managed a full-cycle recruiting process for technical roles, including creating job descriptions, conducting phone screens, and negotiating offers, resulting in a placement in my last week of training.
- Developed and maintained relationships with department heads, account executives, and candidates.
- Utilized advanced recruiting tools and platforms such as Linkedin recruiter, Dice, and Boolean search techniques, to identify and engage passive candidates in a highly competitive environment.
- Built and maintained a talent pipeline by nurturing relationships with potential candidates and leveraging CRM systems to track interactions and follow-ups.
Marketing Intern
Empower Your Business
Royal Oak, Michigan
10.2023 - 01.2024
- Utilized search engines by finding potential service providers (photographers, videographers, interior designers, web developers, etc.) for small businesses that we were assisting in expanding their company.
Account Management Intern
Background First
Dallas, Texas
08.2023 - 10.2023
- Contacted various industries that required background checks for employment engaging in discussions about their current service provider. Organized zoom meetings to demonstrate the speed and simplicity of our software.
- Tracked and managed client feedback to identify areas for improvement and contribute to the continuous enhancements of service offerings and client satisfaction.
Medical Device Sales Intern
J2S Medical
Cincinnati, Ohio
01.2023 - 07.2023
- Conducted cold calls to biomed departments to offer our services for capital equipment management, while also managing quote requests and processing sales orders.
- Assisted in identifying and prospecting potential clients, including hospitals, clinics, and private practices.
- Shadowed senior sales representatives during client meetings and product demonstrations, gaining hands-on experience and learning effective sales techniques and client management skills.
- Coordinated and scheduled follow-up meetings with prospective clients improving the efficiency of the sales process and fostering stronger client relationships.
- Provided exceptional customer service by addressing client inquiries and resolving issues with their equipment promptly, contributing to a positive customer experience.
- Managed and updated CRM (Salesforce) for 150+ accounts in assigned territory.
Staff Associate / Event Coordinator
Toland-Herzig Funeral Home
Dover, Ohio
06.2020 - 12.2022
- Leading a team of staff members to set up and take down an atmosphere for family members after the funeral to come and celebrate the life of a loved one.
- Working with catering services to make sure the food is on time and ready for the reception by the time the family is there.
Education
Bachelor of Business Administration - Marketing
University of Cincinnati, Carl H. Lindner College of Business
Cincinnati, Ohio05.2024
Skills
- CRM
- Salesforce
- Pardot
- Outlook
- Microsoft Office
- Canva
- Bullhorn
- Dice
Leadership And Community Engagement
- Competitive Cheerleading, 08/14, 05/20
- Humane Society, 04/17, 04/20
- Food Bank Distribution, 09/13, 12/17
Timeline
Certified Paraoptometric
Atlanta Eye Group
11.2024 - Current
IT Technical Recruiter
Optomi
05.2024 - 11.2024
Marketing Intern
Empower Your Business
10.2023 - 01.2024
Account Management Intern
Background First
08.2023 - 10.2023
Medical Device Sales Intern
J2S Medical
01.2023 - 07.2023
Staff Associate / Event Coordinator
Toland-Herzig Funeral Home
06.2020 - 12.2022
Bachelor of Business Administration - Marketing
University of Cincinnati, Carl H. Lindner College of Business