Alyssa Runnels
Overview
3
3
years of professional experience
Work History
Marketing Coordinator
First Bank
10.2022 - Current
- Collaborated with designers, writers, and other professionals to produce high-quality materials
- Collaborated with other teams on projects related to product launches and promotions
- Led team meetings to discuss progress on current projects and develop new ideas
- Championed the adoption of new software tools that streamlined workflows across multiple departments.
- Facilitated meetings with project teams to discuss progress, brainstorm solutions for challenges, and develop action items
- Collaborated with cross-functional teams to achieve project goals on time and within budget.
- Helped meet changing demands by recommending improvements to business systems or procedures.
Account Manager
Community Arts STL
01.2022 - 05.2023
- Worked collaboratively with cross-functional teams to execute brand awareness campaigns, including digital, social media, and event marketing
- Led client projects, ensuring successful execution and timely delivery while exceeding client expectations
- Conducted comprehensive market research to identify target audiences, analyze competitors, and gather insights for effective campaign strategies
- Collaborated with internal and external stakeholders to create compelling content for marketing materials and promotional campaigns
- Orchestrated client presentations, showcasing research findings, campaign results, and recommendations for future marketing initiatives
Marketing and Communications Intern
Central States Water Resources
01.2022 - 07.2022
- Executed communication campaigns to inform customers about water-related updates, ensuring transparency and customer satisfaction
- Collaborated with cross-functional teams to plan and execute social media strategies, resulting in increased brand visibility and engagement
- Assisted in developing and implementing customer campaigns to promote water conservation, resulting in a 15% reduction in water usage
- Conducted market research to identify customer preferences and develop targeted messaging for different customer segments
- Monitored and analyzed campaign performance metrics, making data-driven recommendations for optimization and improvement
- Managed and updated the company's website to ensure accurate and up-to-date information for customers
Education
Bachelor of Arts - Marketing
Lindenwood University
Skills
- Strategic Planning
- Communication
- Project Management
- Market Research
- Customer Engagement
- Analytical Thinking
- Documentation Management
References
References available upon request
Timeline
Marketing Coordinator
First Bank
10.2022 - Current
Marketing and Communications Intern
Central States Water Resources
01.2022 - 07.2022
Account Manager
Community Arts STL
01.2022 - 05.2023
Bachelor of Arts - Marketing
Lindenwood University