Alyssa Wolf
Salt Lake City,UT
Summary
Creative and results-driven marketing professional specializing in experiential marketing, content creation, and brand storytelling. Proven ability to craft immersive experiences, engage audiences through compelling content, and drive brand loyalty. Adept at integrating digital and in-person marketing strategies to enhance customer engagement and visibility.
Overview
5
5
years of professional experience
1
1
Certification
Work History
District Manager
ADP
09.2022 - 02.2025
- Created targeted content campaigns to enhance brand storytelling, attract new prospects, and deepen client relationships.
- Built partnerships with CPAs, bankers, and insurance brokers, leveraging their networks to expand brand reach.
- Executed marketing initiatives to attract prospects and engage clients.
- Achieved 120% of annual sales quota in 2024, ranked among the top producers in the state, and received District Manager of the Year award within my region.
Experiential Marketing Event Coordinator
Chris Weinberg Events
07.2021 - 08.2022
- Designed and executed high impact experiential marketing events, creating immersive brand experiences for luxury clientele such as The Perez Art Museum Miami, All-in Podcast, and PartySlate.
- Led creative content production, including branded social media campaigns, event storytelling, and promotional materials.
- Managed event branding, ensuring cohesive storytelling across all touchpoints, from digital promotions to on-site activations.
- Collaborated with vendors, designers, and marketing teams to enhance brand presence through innovative visuals and experiences.
Campus Director
Bumble
12.2019 - 05.2021
- Executed brand activations on Florida State University's campus, planning interactive marketing events that increased student engagement.
- Created social media content and experiential campaigns, leveraging video, user-generated content, and influencer collaborations.
- Partnered with local businesses for co-branded marketing events, increasing app usage and social media visibility.
Social Media & Content Marketing Intern
The Wedding Salon
05.2020 - 08.2020
- Managed content creation across five social media platforms (Instagram, TikTok, Twitter. Facebook, and YouTube), increasing engagement and impressions.
- Assisted in producing digital experiences, including virtual wedding trade shows and influencer collaborations.
- Crafted brand-aligned storytelling through blog content, digital campaigns, and event marketing materials.
Education
Bachelor of Science - Hospitality And Tourism Management
Florida State University
Tallahassee, FL05-2021
Skills
- CRM: Salesforce, Evernote
- Social Media Growth & Engagement
- Design: Photoshop, Illustrator, Canva
- Creativity
- Paid Ads: Google Ads
- Communication
- Email Marketing: MailChimp
- Time Management
Certification
Foundations of Digital Marketing and E-commerce
Timeline
District Manager
ADP
09.2022 - 02.2025
Experiential Marketing Event Coordinator
Chris Weinberg Events
07.2021 - 08.2022
Social Media & Content Marketing Intern
The Wedding Salon
05.2020 - 08.2020
Campus Director
Bumble
12.2019 - 05.2021
Bachelor of Science - Hospitality And Tourism Management
Florida State University