Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Alyssha Sykes

Denver,CO

Summary

Results-driven retail management professional determined to exceed company sales goals. Successful at leveraging financial and marketing education to make smart purchasing and merchandising decisions. Forward-thinking in addressing and resolving concerns, optimizing policies and engaging with customers to promote loyalty and drive sales.

Overview

9
9
years of professional experience

Work History

Store Manager

Sunglass Hut, Luxottica Group
01.2017 - Current


  • Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
  • Rotated merchandise and displays to feature new products and promotions.
  • Maintained proper product levels and inventory controls for merchandise and organized backroom to facilitate effective ordering and stock rotation.
  • Maximized sales and minimized shrinkage through excellent customer service and adherence to standard practices.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Interacted well with customers to build connections and nurture relationships.
  • Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
  • Observed each employee's individual strengths and initiated mentoring program to improve areas of weakness.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Implemented business strategies, increasing revenue and effectively targeting new markets.
  • Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
  • Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.
  • Exceeded sales goals and accomplished business objectives by inspiring staff and promoting target products. By 120%
  • Established objectives to offer team members clear roadmap to help company achieve overall goals.
  • Oversaw employee performance, corrected problems, and increased efficiency to maintain productivity targets.
  • Strengthened merchandising and promotional strategies to drive customer engagement and boost sales. Drive sales outside of business.
  • Supported executive and marketing departments in promotional asset development, material deadlines and product approvals.
  • Resolved problems with high-profile customers to maintain relationships and increase return customer base.
  • Implemented systems and procedures to increase sales.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
  • Built relationships with customers and community to establish long-term business growth.
  • Demonstrated products to show potential customers benefits and advantages and encourage purchases. +40% with Sun-Love protections plans.

Fashion Coordinator

The House Of LR&C
01.2023 - 07.2023
  • Performed trend forecasting and market research to predict future opportunities, sales, risks and consumer behavior.
  • Identified merchandising successes and opportunities and communicated solutions to manager.
  • Worked on sales floor before, during and after store hours and modeled customer service behaviors for staff.
  • Assisted in organizing style-outs, fittings and looks process with internal and outside stylist.

Merchandising Manager

Victoria Secret
07.2016 - 01.2017
  • Optimized store displays and appearance via strategic merchandising.
  • Designed displays to deliver interactive, engaging, and memorable store experiences for shoppers.
  • Established monthly goals and communicated performance expectations during team meetings to optimize sales.
  • Executed in-season pricing strategies, promotions, and markdowns to reach financial targets.
  • Monitored stock levels and product sales to determine purchasing needs.
  • Maintained point of sale (POS) system by inputting accurate inventory information.
  • Created sales cycle plan to develop and service accounts through product marketing, prospecting, promotion, and merchandising for proper product visibility.
  • Completed efficient store resets to prepare store for special promotions and seasonal updates.
  • Maintained updated product knowledge to successfully educate and advise customers.
  • Reviewed customer feedback to identify trends and improve product selection.

Assistant Manager

T-Mobile
07.2014 - 02.2016
  • Supervised day-to-day operations to meet performance, quality and service expectations.
  • Monitored cash intake and deposit records, increasing accuracy, and reducing discrepancies.
  • Completed regular inventory counts to verify stock levels, address discrepancies, and forecast future needs.
  • Offered hands-on assistance to customers, assessing needs, and maintaining current knowledge of consumer preferences.
  • Mentored team members to enhance professional development and accountability in workplace.
  • Generated repeat business through exceptional customer service and responded to customer concerns with friendly and knowledgeable service.
  • Developed strategy to increase sales and drive profits.
  • Reviewed sales and gross profit report to assess company efficiency.
  • Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
  • Met and exceeded sales and growth goals by maintaining relationships with both customers and vendors.

Education

Bachelor of Arts - Fashion Marketing & Business Management

The Art Institute of Colorado
Denver, CO
08.2015

Skills

  • Microsoft Office
  • Employee Motivation
  • Manage Contracts
  • Team Leadership
  • Microsoft Windows
  • Microsoft Outlook
  • Product and Service Sales

Accomplishments

  • Collaborated with team of 10 in the development of FAB Program.


Timeline

Fashion Coordinator

The House Of LR&C
01.2023 - 07.2023

Store Manager

Sunglass Hut, Luxottica Group
01.2017 - Current

Merchandising Manager

Victoria Secret
07.2016 - 01.2017

Assistant Manager

T-Mobile
07.2014 - 02.2016

Bachelor of Arts - Fashion Marketing & Business Management

The Art Institute of Colorado
Alyssha Sykes