AMANDA ALKURDI

Work History

Argon Agency

03.2023 - Current

Collaborated with marketing and design teams to develop and plan site content, layout and style.
Managed content distribution to online channels and social media platforms.
Conducted editorial meetings with staff members to collaborate and review proposed publication suggestions.
Proofread, edited, and evaluated final copy to verify content aligned with established guidelines.
Used SEO systems (Semrush, Ahrefs, Google Analytics) to analyze user engagement and website traffic metrics.
Maintained content marketing calendar to schedule creation and delivery deadlines.

Glades Talent

01.2022 - 03.2023

Researched industry and marketplace trends to develop marketing solutions
Masterminded highly successful digital strategies for various platforms to generate leads and increase customer engagement
Developed insights on marketing campaigns to assess performance against goals.
Posted regularly on blogs and other social media outlets to increase retention, acquisition rates, and levels of engagement with brand
Revamped email and newsletter campaigns which contributed to a 32% increase in followers across all platforms
Improved page content, keyword relevancy and branding to achieve search engine optimization goals which 3x site traffic in 180 days

Easy T Men's Clinic

10.2020 - 10.2021

Created dynamic graphics and pieces with SEO keywords drawn from Google Analytics to increase website and social media traffic
Promoted company services through the development of creative copy for website, social media, email campaigns, etc.
Edited and proofread all deliverables before publication
Conducted online research to obtain relevant information and materials
Developed unique customer retention strategies to increase loyalty and retain business

Moms & Heels Coaching

02.2020 - 10.2020

Provided direct support to Marketing Manager in the creation of social media content, planning and implementation of social media campaigns, product launches, and sales strategies
Monitored social media tags and industry related trends, created original written material for weekly blog with regard to SEO research
Engaged with followers across all social media platforms, account management, and client onboarding assistance
Utilized time tracking software for accurate project and time management
Maintained documentation, detailing assignments, in-progress work and completed project milestones.

Go! Figure Shapewear

10.2019 - 01.2022

Conceptualized brand identity and developed unique accompanying graphic style and tone for use in communications
Planned and implemented marketing strategies to promote brand products
Produced organic web content, developed and implemented marketing messages to drive customer engagement and maximize profits
Analyzed and evaluated the company's online retail performance to determine improvements for future campaigns
Featured on the national TV network, Univision, resulting in the sale of 1000+ units over a 72-hour period

Fuad's Auto Body Repair, Inc

02.2017 - 09.2019

Established workflow processes, monitored daily productivity and implemented modifications to improve overall performance of personnel
Optimized organizational systems for payment collections, AP/AR, deposits and recordkeeping
Inventory management, created estimates, management of customer service relations
Implemented traditional and digital marketing practices through multiple media channels
Doubled gross sales through fresh marketing practices tailored to the our target audience