Summary
Overview
Work History
Education
Skills
Timeline
Generic

Amanda Baxter

Oroville,CA

Summary

Talented Owner with excellent marketing, customer service and facility oversight skills and more than 15 years of experience. Highly effective and comfortable working with people at all levels in organization. Hard-driving business leader offering skill in strategic business planning and team development. Skillfully recruit and train employees at all levels to meet customer and business demands. Articulate, forward-thinking and resourceful in meeting unique needs. Results driven Marketing Manager with forward-thinking approach centered on company success and competitive growth. Demonstrated record of success in building successful teams and managing profitable operations. Creative Business Owner with exceptional background spent in Exercise Science. Proven leader with engaging demeanor and success working in most demanding environments.

Overview

23
23
years of professional experience

Work History

Owner/Operator Personal Trainer

AB Life Fitness, LLC
01.2017 - Current
  • Managed day-to-day business operations.
  • Consulted with customers to assess needs and propose optimal solutions.
  • Trained and motivated clients to perform daily life changes for optimal success.
  • Enhanced operational efficiency and productivity by managing budgets, accounts and costs.
  • Created and monitored promotional approaches to increase sales and profit levels.
  • Remained up-to-date on current trends and attended industry trade shows and markets to view and order inventory.
  • Developed key operational initiatives to drive and maintain substantial business growth by being a unique women's only fitness studio as a specialty.

Office Administrative Assistant, Marketing Manager

Ball Rig Welding, LLC
01.2014 - 06.2021
  • Planned and coordinated logistics and shipment of materials for attendees of trade shows.
  • Transformed corporate website and social media platforms to better engage customers and promote sales.
  • Assessed marketing copy, art comps and final designs and compared with established specifications.
  • Implemented creative partnership building, event sponsorship, activation platforms and consumer experience design.
  • Managed accounts payable and receivable for office.
  • Kept reception area clean and neat to give visitors positive first impression.
  • Maintained office supplies inventory by checking stock and ordering new supplies.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Recorded expenses and maintained accounting records.
  • Provided clerical support to company employees by copying, faxing and filing documents.
  • Maintained complete database of files, contacts and project materials.
  • Drafted professional memos, letters and marketing copy to support business objectives and growth.
  • Developed network of related professionals to open up business opportunities.
  • Completed weekly payroll through ADP servies as well as Quickbooks Online program.

Owner/CFO

Baxter Welding
03.2008 - 05.2018
  • Managed day-to-day business operations.
  • Consulted with customers to assess needs and propose optimal solutions.
  • Trained and motivated employees to perform daily business functions.
  • Enhanced operational efficiency and productivity by managing budgets, accounts and costs.
  • Reconciled daily sales, returns and financial reports in QuickBooks.
  • Maintained up-to-date administrative records to monitor operational conditions.
  • Assessed supplier quality to maintain tight cost controls and maximize business operational performance.
  • Applied performance data to evaluate and improve operations, target current business conditions and forecast needs.
  • Aligned branding initiatives and sales strategies with client goals.
  • Reduced personnel turnover and promoted employee development by recruiting team-oriented candidates and implementing new training practices.
  • Performed EDD and State Comp audits annually.


Education

High School Diploma -

Las Plumas High School
Oroville, CA

No Degree - Exercise Science

NASM

Skills

  • Effective Communicator and Public Speaker
  • Change and Growth Management
  • Annual Planning
  • Leadership and People Development
  • Accounts Payable and Accounts Receivable
  • Operational Efficiency and Safety
  • Finance and Accounting Operations
  • Supplier Relations
  • Vendor Negotiations
  • Business Consulting
  • Intuit QuickBooks
  • Payroll Preparation
  • Systems Organization
  • Analytical and Critical Thinker

Timeline

Owner/Operator Personal Trainer

AB Life Fitness, LLC
01.2017 - Current

Office Administrative Assistant, Marketing Manager

Ball Rig Welding, LLC
01.2014 - 06.2021

Owner/CFO

Baxter Welding
03.2008 - 05.2018

High School Diploma -

Las Plumas High School

No Degree - Exercise Science

NASM
Amanda Baxter