Director of Sales with over two decades of experience in driving strategic sales initiatives and fostering cross-functional partnerships. Demonstrates expertise in networking, client relations, and team leadership, consistently achieving sales targets and enhancing operational efficiency. Dedicated to cultivating high-performing teams and aligning sales objectives with broader business goals to maximize revenue and customer satisfaction.
Overview
22
22
years of professional experience
Work History
Sales Development Manager/Partner Account Manager
Abstrakt Marketing
St Louis, MO
11.2025 - Current
Facilitated meetings and appointments to drive client growth initiatives.
Oversaw a dynamic sales pipeline, ensuring efficient progression of prospects through each stage of the sales cycle.
Conducted in-depth market research to inform strategic decisions and enhance industry understanding.
Cultivated impactful B2B connections to identify key decision-makers.
Director of Sales
Hampton Inn by Hilton St. Louis Westport / Double Star Management
St. Louis
10.2023 - 11.2025
Negotiated and finalized agreements for meeting space and room blocks, catering to group requirements.
Engaged in 8 hours of weekly prospecting and networking activities to expand business reach and client base.
Formulated and implemented strategic initiatives to drive sales performance.
Managed recruitment processes and designed targeted training initiatives to enhance employee performance and development.
Executed comprehensive quarterly and annual evaluations to enhance team development.
Managed prompt responses to RFPs, achieving a turnaround time of four hours upon receipt.
Developed and delivered proposals and presentations to effectively convey Hampton's value propositions to stakeholders.
Fostered cross-functional partnerships across departments to align sales objectives with business goals, enhancing operational efficiency and customer satisfaction.
Fostered a motivating work environment to enhance staff performance and support ongoing professional growth.
Directed sales initiatives and group bookings with a focus on enhancing revenue per room occupied.
Sales Coordinator/ Sales Manager
Embassy Suites St. Charles / Atrium Hospitality
St. Charles
09.2019 - 01.2023
Drove revenue growth by consistently meeting monthly sales objectives for meeting space and room blocks.
Coordinated logistics and services with St. Charles Convention Center, serving as the main hotel for significant trade events.
Dedicated one hour each day to prospecting and networking, aiming to enhance business growth.
Tracked pipeline status meticulously while defining specific daily, weekly, and monthly objectives to maintain focus and productivity.
Effectively managed workload to meet deadlines in a fast-paced hotel atmosphere, demonstrating commitment through extended hours when required.
Orchestrated site visits by customizing hotel tours that highlighted meeting spaces based on client specifications. Strategically positioned staff to engage with potential clients, enhancing relationship-building opportunities. Crafted presentations that effectively showcased hotel amenities to meet client expectations.
Led pre and post-convention meetings with key stakeholders, including general managers, assistant general managers, chefs, directors of sales, catering sales managers, banquet team managers, and front office managers to align objectives and strategies.
Coordinated and led weekly resume and BEO meetings to ensure continuity of operations during Director of Sales' absence.
Exceeded sales targets consistently, demonstrating strong client relationship management and driving company growth.
Conducted daily audits of fast pay to maintain compliance and prevent financial penalties related to commission delays.
Monitored and updated event planner points in tally each week to ensure accurate reporting.
Created personalized welcome and thank you cards for all groups to foster appreciation and encourage referral business.
Digital Sales Executive
YP Marketing Solutions
St. Louis
09.2015 - 09.2019
Conducted market research to attract clients in new territories.
Utilized consultative sales strategies to effectively close both short-term and long-term sales contracts.
Enhanced return on investment for advertising initiatives by conducting continuous analysis of performance metrics and response rates.
Enhanced sales performance through proactive prospecting, effective networking, and strategic cold calling efforts.
Conducted thorough needs analysis meetings to craft and present tailored media campaigns with personalized client solutions.
Established and maintained strong client connections by conducting regular quarterly meetings.
Regional Sales Director
American Income Life Insurance Company
St. Louis
03.2009 - 09.2015
Enhanced overall productivity by cultivating a high-performing sales team through focused recruitment, in-depth training, and individualized mentoring.
Managed full sales operations to drive revenue growth and enhance market presence.
Delivered polished presentations focused on benefits, driving significant revenue growth.
Developed and managed sales funnel to optimize forecasting and goal measurement processes.
Established monthly, quarterly, and annual performance goals for all agents.
Implemented initiatives aimed at reducing employee turnover and promoting workplace satisfaction.
Facilitated weekly one-on-one meetings and ride-alongs to enhance agent performance and minimize turnover.
Regional Sales Manager
Good Feet Stores
St. Louis
04.2004 - 03.2009
Implemented and upheld operational standards across three locations.
Conducted performance assessments for each location, utilizing data analysis to enhance sales outcomes.
Resolved diverse customer complaints to enhance satisfaction and strengthen loyalty initiatives.
Enhanced customer experience by designing and implementing custom showrooms across retail locations.
Implemented comprehensive training and mentorship initiatives to cultivate high-performing sales teams.
Education
Bachelor's Degree - Business Management
Lindenwood University
St. Charles
12-2004
Skills
Professional networking
Performance evaluation
Customer relationship management
Event management
Revenue Management
Team Leadership
Time Management
Negotiation Skills
Business Development
Sales Training
Sales Presentations
Pipeline Management
Sales Operations
Inventory Management
Customer Retention
Team Building
Timeline
Sales Development Manager/Partner Account Manager
Abstrakt Marketing
11.2025 - Current
Director of Sales
Hampton Inn by Hilton St. Louis Westport / Double Star Management