Amanda Jones
Jacksonville,United States
Summary
Dynamic young professional experienced in online marketing, strategic content planning, and social media management. Over 3 years of marketing expertise through social media platforms. Proven history of developing impactful marketing plans driving new traffic to websites and leading teams in building brand awareness. Solution-focused with proficiency in Canva, Adobe Creative Suite, myEmma, Reputation, and GMB.
Overview
3
3
years of professional experience
Work History
Marketing Director
CBW Gulfcoast
08.2022 - Current
- Managing social media and creating marketing materials for locations: Camp Bow Wow West Mobile, AL, Bentonville, AR, New Orleans, LA, New Orleans Airport, LA, Mid-City, LA, Covington, LA, Tampa Airport, FL, and Greenville, SC
- Continually evaluated marketplace trends and oversaw gathering of competitive intelligence within markets and across service lines.
- Oversaw development of traditional and social media marketing campaigns to drive sales and customer engagement.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Managed branding campaigns and event marketing initiatives in print, video, web and social media.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Collaborated and created monthly marketing plans with each Camp for events and promotions, creating materials for social media and print use, and scheduling weekly posts on social media
- Created content and promotional materials to drive engagement and conversions.
- Maintained marketing materials catalogue for Camps and updated on regular monthly basis (flyers, posters, small items for prizes or giveaways, props and backgrounds for events/ picture days, etc.)
Marketing Director
Nancy Purvis LLC
12.2019 - 12.2022
- Managing social media and creating marketing materials for Camp Bow Wow Lee's Summit, MO, New Orleans, and Tampa Airport; Any Lab Test Now Memphis; Magnolia Sands Farm
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Devised marketing plans using digital strategies, print advertising, and word of mouth tactics.
- Coordinated with creative team to generate dynamic marketing content and communication tools for promotional campaigns.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Developed and implemented successful marketing strategies to increase brand visibility and sales performance.
- Planned and executed events and marketing programs to increase qualified leads.
- Created content and promotional materials to drive engagement and conversions.
- Optimized email campaigns to increase open and click-through rates.
- Created and managed social media campaigns to increase brand engagement.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Designed and implemented social media strategies to align with business goals.
- Analyzed and reported social media and online marketing campaign results.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
Freelance Media Creator
Amanda Jones
05.2019 - 08.2022
- Accepted freelance photography, video, and audio projects for:
- C6 Equestrian Video Editor, 2021,
- Nolensville First UMC's "The Red Steeple" Podcast Editor, 2020-2022
Production Intern
Prime And Prim Studio Of The Arts
Columbia, SC
08.2018 - 02.2019
- Oversaw all phases of video production for, from pre- to post-production
- Edited footage to create videos for multiple multimedia platforms
- Managed the post-production process, including editing, dubbing and color correction
- Arranged and edited interview footage using Adobe Premiere Pro
- Attended and contributed to staff meetings every other Sunday
- Built and maintained positive business relationships with clients while applying interpersonal and communication skills to advocate for the company in media and advertising negotiations.
Media Intern
Remedy Life Church
01.2018 - 05.2018
- Responsible for video production and editing (on set and remote), audio engineering, and live audio and video
- Participated in weekly video brainstorm and concept meetings
- Filmed and edited footage to create videos for multiple multimedia platforms
- Edited an average of 2-3 spots each week using Adobe Premiere Pro.
Education
Bachelor of Arts - BA - Media Arts
University of South Carolina
2019
Skills
- Canva
- Adobe Creative Suite
- Online Content Creation
- Email Marketing
- Marketing Strategy
- Web Design
- Creative Content Creation
- Online Marketing
- Digital Media
- Digital Marketing
Timeline
Marketing Director
CBW Gulfcoast
08.2022 - Current
Marketing Director
Nancy Purvis LLC
12.2019 - 12.2022
Freelance Media Creator
Amanda Jones
05.2019 - 08.2022
Production Intern
Prime And Prim Studio Of The Arts
08.2018 - 02.2019
Media Intern
Remedy Life Church
01.2018 - 05.2018
Bachelor of Arts - BA - Media Arts
University of South Carolina
Similar Profiles
Stuart CookStuart Cook
MD at CBW Retention Through KnowledgeMD at CBW Retention Through Knowledge
Ann WhiteAnn White
Audit Manager at CBW (Guernsey) LimitedAudit Manager at CBW (Guernsey) Limited
SHEFALI DUBEYSHEFALI DUBEY
Compliance Manager at CBW BankCompliance Manager at CBW Bank
Christopher KeaneChristopher Keane
Paramedic at Baptist Medical Center Downtown JacksonvilleParamedic at Baptist Medical Center Downtown Jacksonville
Kandace Renee’ CanadyKandace Renee’ Canady
CUSTOMER SERVICE MATERIALS TECH at UT Health HospitalCUSTOMER SERVICE MATERIALS TECH at UT Health Hospital