Amanda Moore

The Director Post Acute Partnerships is focused on driving the growth and success of assigned centers by
cultivating and leveraging relationships to generate high-quality referrals. This position manages
complex patient transitions, oversees discharge processes, and establishes relationships within both
hospital and non-hospital systems. The Director plays a key role in enhancing the efficiency and
effectiveness of patient referrals, ensuring smooth transitions, and fostering long-term relationships that
support the center’s growth objectives.
The Director is also responsible for overseeing the implementation of sales and clinical programming
strategies that integrate vertically to sustain and expand the center's market presence. Building strong,
ongoing relationships with hospital referral sources will be a central part of this role, as will the ongoing
effort to uncover new opportunities to drive growth and increase patient admissions.

Referral Management & Patient Transition: Lead the patient referral process from review
through to acceptance, ensuring that the center is prepared to admit patients smoothly. Utilize the
CRM system to ensure proper documentation and smooth clinical handoffs that improve patient
outcomes and financial performance.
 Relationship Development & Networking: Establish strong relationships with hospital referral
sources and key decision-makers, developing 5-10 new contacts per month within hospital
systems and various departments. Cultivate these relationships to build brand loyalty and
awareness around the center’s clinical excellence.
 Clinical Competency & Strategic Positioning: Understand and effectively communicate the
clinical strengths and competencies of the assigned centers, positioning them as a solution to the
referral needs of local hospitals. Align the center’s offerings with the needs of hospital systems to
drive consistent referral flow.

• Coordinate and Generating new Hospice business in both existing and new accounts
• Identify new markets and maintain existing
• Serve as a liaison between the agency, hospital, medical community and other referral sources
• Educate the community and medical professional/ referral sources regarding hospice services

• Responsible for conducting higher-level sales calls and managing sales teams in designated geographical area, for business growth, set goals and quotas, build sales plans and analyze data, drive marketing.
• Oversee sales and admissions activity for designated centers. North Alabama oversee 8 facilities
• Responsible for making sales calls and driving business growth
• Responsible for training, leading,coaching and growth of direct reports.
• Responsible for monthly field rides with Transitional Liaison.
• Develop and manage Key Accounts
• Develop and maintain strong relationships with decision makers.
• Demonstrate loyalty and leadership.
• Thoroughly and accurately complete and submit any required reports and documentation
• Responsible for Center Visit Reports

• Establishing and developing new business contacts, maintaining current relationships and developing and implementing a sales and marketing plan. Covers the sales/marketing region assigned.
• Meets admissions and product and payor-mix goals.
• Maintains a complete, up-to-date record of referrals including physicians, hospitals, skilled nursing and senior living facilities' management, discharge planners, and case managers within an assigned territory.
• Meets administrative standards:
• Document the minimum expectation of sales calls daily
• Responsible for assisting the care center in obtaining all required documentation to complete referral to admission process.
• Masters essentials of the sales model and utilizes sales process daily.
• Develops and maintains client relationships within a competitive marketplace.
• Prepares business plans and maintains target lists.
• Prioritizes accounts in accordance with the market sales plan.
• Responds to customer complaints in timely manner.
  
• Performs other duties as assigned.

• Engaged with customers to effectively build rapport and lasting relationships.
• Promote Terrace Manor, both internally and externally within assigned hospitals and physicians offices. Serves as a sales resource and initiate referral relationships where possible.
• Aggressively seek out potential clients and facilitate referrals into Terrace Manor.
• Monthly Excel referral tracking
• Weekly Marketing Meetings
• Preplanned Marketing Calender
• Exceed Budget

• Built partnerships with local agencies and groups to assist with patient care, support or educational needs.
• Responsible for growth of the service line and meeting annual program goals; strategize with supervisor for appropriate opportunities weekly.
• Perform market analysis with supervisor and coordinate market plan for care transition program.
• Conduct ongoing meetings with physicians, case managers, and other applicable health professionals to monitor quality assurance issues, and to facilitate education regarding payor guidelines and services and to stimulate patient admissions.
• Coordinate with case managers to enabling eligible patients and families access to services, provide education to potential clients in need of services.
• Facilitate timely review and completion of admission documents, including consents. Perform ongoing patient medical records audit to assure appropriate execution of program services.
• Perform transitional care interventions for patients in hospital, home health, or other settings, following receipt of referral from physician or physician designee.
• Responsible for referral source satisfaction; investigation and resolution of customer complaints.
• Maintain a respectful, professional image and conduct during all customer contacts.
• Provide outcome reports to improve communication among stakeholders as needed.
• Hospice growth in ten months 106 admissions through sustained growth of relationships and new opportunities within the community.
• Exceeded ramp up goal each month

• Promoted Genesis Healthcare, both internally and externally, within assigned hospitals. Serve as a sales resource and initiate referral relationships where possible.
• Managed sales activities based on an updated quarterly sales plan with quantifiable goals.
• Aggressively seeked out potential clients and facilitated referrals into Genesis Healthcare service locations.
• Monitored sales contacts, referrals, admissions, re-admissions and dispositions and communicate changes in trends or referral patterns to appropriate staff and management.
• Quarterly meetings with CEO of top accounts to promote preferred provider for rehab.
• Quarterly Marketing Action Plan
• Average yearly admissions 700
• Maintained conversion ratio above 75%

• Assessed inquiries when necessary and respond to referrals based on protocol, communicate admission decision and ensure positive admission experience for customer and family.
• Ensure and immediate response to Careline, phone, fax, and walk-in inquiries and referrals, notified administrator, RDSM and Careline managers of barriers.
• Facilitated sales opportunities for referring hospitals by identifying initiating, nurturing and maintaining contact with physicians, social workers, discharge planners as it relates to individual center as well as center cluster; work with Administrator and Regional Marketing to follow up, as needed.
• Developed community relationships to promote growth of census to full capacity.