AMANDA TAN
Las Vegas
Summary
Marketing professional with a comprehensive background in developing and implementing strategic marketing plans. Demonstrated ability to drive brand awareness through integrated marketing, media, and event efforts. Experienced in managing media and partner relationships, coordinating events from planning through execution, and supporting public relations initiatives through collaborative press releases and media talking points. Recognized for reliability, adaptability in dynamic environments, and strong communication skills that foster collaboration and results.
Overview
5
5
years of professional experience
Work History
Marketing Coordinator
Silver State Schools Credit Union
05.2023 - Current
- Serve as the lead contact managing relationships with vendors, partners, and media partners, overseeing communications, approvals, and deliverables.
- Review and approve TV spots, schedule commercial run times, and manage joint sponsorship productions (e.g., FOX5 A+ Educators).
- Collaborate on press releases, scripts, and talking points for executive media interviews while leading media outreach and coverage opportunities.
- Build external partnerships through both media initiatives and collaborative events.
- Manage marketing projects and campaigns by delegating tasks, tracking progress, and ensuring timely execution.
- Plan and execute organizational events, ensuring brand consistency and member engagement.
Internship
Roastery 48
01.2021 - 05.2021
- Researched and analyzed the company’s target audience to develop a social media campaign aligned with core values.
- Implemented strategies to increase brand awareness and engagement.
- Created and published daily content that boosted interaction and supported revenue growth.
Education
Bachelor of Arts - Journalism and Media Studies
University of Nevada, Las Vegas
05.2021
Associate of Arts - undefined
College of Southern Nevada
05.2019
Skills
- Relationship/Partner management
- Collaborative, approachable, and adaptable in dynamic settings
- Organizational and time management skills
- Vendor management
- Media relations
- Project coordination
- Event planning
- Ability to maintain positive and professional environments
- Problem solving
- Multitasking and prioritization under pressure
- Attention to details
- Strong public speaking abilities
Timeline
Marketing Coordinator
Silver State Schools Credit Union
05.2023 - Current
Internship
Roastery 48
01.2021 - 05.2021
Associate of Arts - undefined
College of Southern Nevada
Bachelor of Arts - Journalism and Media Studies
University of Nevada, Las Vegas