Amanda Tumey
Royal Oak,MI
Summary
Highly motivated and results oriented Digital Marketing professional with over 7 years of experience in creating and implementing successful marketing campaigns. Skilled in utilizing paid media platforms, managing multiple priorities with a positive attitude, and a proven track record of spearheading initiatives to increase brand awareness and generate leads.
Overview
7
7
years of professional experience
Work History
Digital Media Manager
Shift Digital
10.2021 - Current
- Manage local, targeted paid search, display, YouTube video, and Facebook ad campaigns across an extensive portfolio.
- Responsible for analyzing performance trends, making data-driven decisions, and offering strategic recommendations to enhance campaign health across across a wide-ranging program covering multiple accounts at a significant scale.
- Represent the Media Team on assigned client calls as a subject matter expert.
Senior Digital Media Coordinator
Shift Digital
08.2020 - 10.2021
- Execute comprehensive marketing plans for local, targeted paid search, social and display advertising campaigns exceeding $1 million in monthly budgets.
- Efficiently create, manage, and report on over 1,500 accounts using bulk management tools to work with large datasets efficiently and accurately.
- Facilitate onboarding and training of platforms, processes, and reporting for new team members.
Digital Media Coordinator
Shift Digital
06.2018 - 08.2020
- Manage the daily execution of local, targeted paid search and display campaigns.
- Communicate directly with the Digital Media Team Manager on all aspects of media including campaign performance, project status, account changes and goals for the account.
- Assist with monthly reports for keyword research, ad performance, impression share, industry trends, spend distribution and recommendations.
Marketing Coordinator
Inbound 281
02.2017 - 06.2018
- Strategize, develop, and execute product marketing and lead generation initiatives.
- Interface with clients, communicate status updates, and provide detailed reports supporting campaign analytics.
Education
Bachelor of Arts - Digital Filmmaking And Video Production
The Art Institute of Phoenix
Phoenix, AZ2009
Skills
- Google Ads
- Google Ads Editor
- Meta
- Skai
- Microsoft Office Suite
- Semrush
- Hotjar
Timeline
Digital Media Manager
Shift Digital
10.2021 - Current
Senior Digital Media Coordinator
Shift Digital
08.2020 - 10.2021
Digital Media Coordinator
Shift Digital
06.2018 - 08.2020
Marketing Coordinator
Inbound 281
02.2017 - 06.2018
Bachelor of Arts - Digital Filmmaking And Video Production
The Art Institute of Phoenix
Similar Profiles
Sarah CwiekSarah Cwiek
Paid Media Specialist II at Shift DigitalPaid Media Specialist II at Shift Digital
Jamie AgrestaJamie Agresta
Digital Marketing Campaign Specialist at Shift DigitalDigital Marketing Campaign Specialist at Shift Digital
Kyler LockeKyler Locke
Program Manager at Shift DigitalProgram Manager at Shift Digital