Canva
Amara Bates
Concord,CA
Summary
Accomplished Development and Marketing Professional with innovative leadership style and expertise in brand positioning strategies. Great influencing and communication strengths with intuitive and high-level emotional intelligence. Decisive leader and complex problem-solver with excellent organizational skills and big-picture approach.
Overview
15
15
years of professional experience
Work History
Managing Director of Development
ALS Association
04.2016 - Current
- Oversaw and enhanced public relations and fundraising programs across entire 4 state region.
- Coordinated with community organizations to boost outreach and highlight programs successes.
- Oversaw staff development through in-depth trainings, workshops, seminars and other learning opportunities.
- Built brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Created and implemented fundraising goals, collections policies, security standards and disbursement plans.
- Created annual budget and developed comprehensive plan to accomplish company objectives while staying within budget.
- Determined target demographics and devised strategic marketing initiatives to reach target audiences.
- Managed promotional initiatives and special events to enhance press coverage and boost participant numbers- (Lou Gehrig Day, Year End Campaigns, Awareness Month Campaigns, Give Big, Giving Tuesday)
- Led development team in delivery of revenue enhancing activities, resulting increase in revenue overall.
- Partnered with industry professionals to align project goals with business strategy and define project milestones.
- Directed staff and managed annual capital budget.
- Spearheaded successful business development initiatives aligned with company's strategy and core competencies.
Special Events Coordinator
Alzheimer's Association
07.2014 - 02.2016
- Managed administrative logistics of events planning, including contract signing, fee collection, event booking and event promotions.
- Generated participant retention by accurately organizing and executing fundraising events.
- Evaluated existing plans, processes and events planning services to identify opportunities for improvement.
- Fulfilled contractual obligations, including communications, vendor coordination, schedule creation, budget administration and rehearsal and day of event coordination.
- Supervised staff during events, including tracking positions and maintaining efficient performance.
- Negotiated favorable agreements with vendors and facilities to keep costs low and fulfill contract budget requirements.
- Arranged project timelines to avoid critical shortages in staff, resources or events spaces.
- Executed on-time and under-budget project management on complex issues for senior leadership.
- Managed event logistics and operations, including support staff, vendor services and volunteers.
- Resolved issues with service providers and inventory vendors to produce smooth events.
- Organized and implemented large scale events with as many as 1200 guests
Community Outreach Coordinator
Eastern Washington Research Group
07.2013 - 09.2014
- Developed presentations and media to promote community resources and program at seminars and other local events.
- Developed presentations for public events, community groups and school assemblies.
- Recruited members and coordinated meetings and schedules for volunteer team, improving volunteer involvement by 100%.
- Developed long-lasting partnerships with stakeholders, including local leaders, management team and volunteers through active engagement, exemplary communication and community organizing.
Owner
Solartwenty LLC
Spokane, WA
07.2008 - 08.2018
- Gained extensive knowledge in data entry, analysis and reporting.
- Managed time efficiently in order to complete all tasks within deadlines.
- Excellent communication skills, both verbal and written.
- Worked flexible hours across night, weekend and holiday shifts.
- Promoted business via social media to generate leads and maximize brand identity.
- Participated in business events, conferences and trade shows to promote products and network with business owners and prospective clients.
- Designed business plan to define concept, short-term and long-term goals and strategies.
- Evaluated sales reports and financial statements to manage cash flow and develop techniques to improve business.
- Implemented business strategies, increasing revenue and effectively targeting new markets.
- Interacted well with customers to build connections and nurture relationships.
Education
Master of Science - Interdisciplinary Studies
Eastern Washington University
Cheney, WABachelor of Arts - Anthropology
Eastern Washington University
Cheney, WASkills
- Staff Management
- Project planning and development
- Strategic Planning
- Fundraising expertise
- Team Collaboration
- Peer Development
Quote
Remember that not getting what you want is sometimes a wonderful stroke of luck.
Tenzin Gyatso, Fourteenth Dalai Lama
Software
Luminate
Salesforce
Tableau
Microsoft Suite
Microsoft Teams
GIS
Timeline
Managing Director of Development
ALS Association
04.2016 - Current
Special Events Coordinator
Alzheimer's Association
07.2014 - 02.2016
Community Outreach Coordinator
Eastern Washington Research Group
07.2013 - 09.2014
Owner
Solartwenty LLC
07.2008 - 08.2018
Master of Science - Interdisciplinary Studies
Eastern Washington University
Bachelor of Arts - Anthropology
Eastern Washington University
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