Amari Menns
Social Media Marketing Manager
Hartford,CT
Summary
Dynamic Digital Marketing Manager with a proven track record, driving a 249.53% increase in LinkedIn impressions. Expert in social media management and content creation, leveraging brand strategy and customer engagement to enhance visibility and lead generation. Adept at analyzing market trends to optimize marketing efforts.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Customer Service Representative
Conduent
Hartford, CT
11.2024 - Current
- Handled customer inquiries, answered questions, and resolved problems in a timely manner
- Kept accurate records of all interactions, including customer names, addresses, phone numbers, credit card information, and product sales
Digital Marketing Manager
JV Speaking
Remote, CA
01.2023 - 06.2024
- Revitalized social media presence, achieving a 249.53% increase in LinkedIn impressions, a 174% growth in followers, and a 180% increase in YouTube subscribers within an 8-month contract.
- Led "Journey Into the Future" web series, supervising comprehensive marketing strategies, content development, and distribution on LinkedIn, YouTube, and website.
- Produced monthly LinkedIn newsletter and transformed content for blog posts on diverse websites, increasing brand visibility and promoting thought leadership.
TikTok LIVE Recruiter & Training Manager
Carnival Agency
Remote, CA
09.2022 - 03.2023
- Recruited and onboarded 20 new influencers for TikTok LIVE, expanding the agency’s talent pool and revenue potential.
- Developed and delivered comprehensive training materials, adapting content for Western audiences and ensuring cultural sensitivity.
- Provided personalized feedback and guidance to creators based on TikTok LIVE performance reviews, resulting in a 5% average increase in engagement.
Social Media Marketing Manager
Evolve Your Success LLC
Remote, CA
11.2020 - 09.2022
- Promoted a podcast using Kajabi, LinkedIn, and Instagram, resulting in a 200% increase in reach, website traffic, impressions, and lead generation.Expanded LinkedIn reach by 150% and engagement by 50%.
- Expanded Instagram reach by 180% and engagement by 20%.
- Generated 50 qualified leads per month through targeted social media campaigns.
- Analyzed the client's existing marketing efforts, identifying 5 key weaknesses and implementing risk mitigation strategies that reduced potential risks by 30%.
Social Media Community Manager
myWHY Agency
Remote, IL
01.2022 - 06.2022
- Implemented a community management strategy across 6 accounts, boosting brand awareness by 15%, increasing engagement by 30%, and growing followers by 20%.
- Crafted engaging posts, stories, and live videos, resulting in an average of 20 likes, 3 comments, and 1 save per post.
Education
Communication: Public Relations Certificate -
CT State Community College
Hartford, CT12.2025
Bachelor of Arts - Literatures in English
The University of the West Indies
Jamaica09.2018
Skills
- Social media management
- Content creation
- Digital marketing
- Brand strategy
- Customer engagement
- Market research
Certification
- Google Digital Marketing & E-commerce Prof Certificate
- ChatGPT Prompt Engineering for Developers
- Meta Data Analyst by Meta on Coursera
- Google Data Analytics by Google on Coursera
- Meta Marketing Analytics by Meta on Coursera
- Google Project Management by Google on Coursera
Additional Experience
English Second Language Teacher
SeaDragon Education | China
Developed and delivered engaging lesson plans for adult and child ESL learners, facilitating an improvement in language proficiency.
Collaborated with Chinese teachers to implement effective classroom management strategies.
Associate Manager, Customer Service
Sutherland Global Services | Jamaica
Aug 2014 - Sep 2018
Managed and trained a team of 18-25 customer service representatives, developing communication and leadership skills while fostering team collaboration.
Implemented performance management strategies and client servicing strategies, increasing customer satisfaction scores by 14%.
Coordinated with internal teams to enhance project efficiency and client success. Applied time management skills to oversee daily operations and ensure efficiency.
References
References available upon request.
Timeline
Customer Service Representative
Conduent
11.2024 - Current
Digital Marketing Manager
JV Speaking
01.2023 - 06.2024
TikTok LIVE Recruiter & Training Manager
Carnival Agency
09.2022 - 03.2023
Social Media Community Manager
myWHY Agency
01.2022 - 06.2022
Social Media Marketing Manager
Evolve Your Success LLC
11.2020 - 09.2022
Communication: Public Relations Certificate -
CT State Community College
Bachelor of Arts - Literatures in English
The University of the West Indies
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