Amber Galvan
Henderson,NV
Summary
An accomplished and forward-thinking professional with over 4 years of expertise in social media marketing, digital marketing, and content creation. Demonstrated success in conceiving and implementing impactful marketing campaigns. A creative and data-driven individual with a strong foundation in marketing strategies and media research. Proficient in tracking marketing trends and leveraging insights to pioneer innovative procedures. Particularly skilled in scaling companies through the implementation of high-performing ads. Passionate about elevating brand awareness and enhancing product performance through strategic initiatives.
Overview
6
6
years of professional experience
Work History
Advertising Marketing Coordinator
INNO SUPPS
01.2022 - Current
- Contributed advertisement and social content weekly including ad scripts, visuals, etc
- Influencer marketing manager, created long term relations with high profile influencers
- Increased brand awareness by developing and implementing targeted marketing campaigns.
- Improved website traffic with search engine optimization strategies, resulting in higher lead generation rates.
- Developed strategic partnerships with industry influencers to expand market reach and enhance credibility among target audiences.
- Managed creative assets, ensuring consistent branding across all platforms for a cohesive company image.
- Conducted thorough competitor analysis, identifying key areas for differentiation and growth potential.
- Generated valuable leads through targeted email marketing campaigns, optimizing open rates and conversions.
- Collaborated cross-functionally with sales teams to align marketing efforts with revenue goals, driving increased profitability for the business.
- Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram.
- Assisted in the development execution of annual marketing plans aligning strategic objectives with actionable tactics for measurable success.
- Researched, monitored and analyzed market trends, customer insights and competitors to avail of resources and exercise strategic decisions.
- Planned and prepared advertising and promotional material to increase sales of products or services and work with marketing team
Digital Marketing Intern
Latinx Life (non-profit organization)
01.2021 - 01.2022
- Created digital content for Tik Tok, Facebook, and Instagram
- Helped develop strategies that drive more engagement to organization
- Assisted in managing organization social media channels.
- Maintained editorial calendar to keep content timely, relevant and engaging.
- Supported the marketing team with administrative tasks, ensuring smooth operations within the department.
- Created engaging content for Facebook, and Instagram.
- Collaborated with team members to help expand social media presence
- Helped with planning and hosting of marketing events.
Social Media Manager
51- Fifty Energy Drink (Livingston Ca)
01.2018 - 01.2020
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
- Increased brand awareness by developing and implementing effective social media strategies.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Coordinated influencer partnerships, leveraging their reach to expand brand visibility.
- Facilitated live events such as Q&A sessions or product launches on various social platforms engaging audiences directly.
- Designed and implemented social media strategies to align with business goals.
Education
Bachelor of Arts in Communication -
Fresno State University
Skills
- Social Media Marketing
- Creative Copywriting
- Advertisement
- Marketing Strategy
- Partnerships/ Outreach
- Content Creation
- Excellent Communication Skills
- Digital Marketing
- Public Relations
- Project Coordination
- Advertising Sales
- Project Management
Personal Information
Title: Marketing Coordinator & Social Media Marketer
Timeline
Advertising Marketing Coordinator
INNO SUPPS
01.2022 - Current
Digital Marketing Intern
Latinx Life (non-profit organization)
01.2021 - 01.2022
Social Media Manager
51- Fifty Energy Drink (Livingston Ca)
01.2018 - 01.2020
Bachelor of Arts in Communication -
Fresno State University
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