Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Ambika Mathur

New York,CA

Summary

Perceptive and results-oriented Marketing Manager with proven success at creating digital material that resonates with intended market segments. Deeply understands brand image and constantly researches trends and directions in internet communication. Deploys advanced and proven analytics to measure and adjust content for maximum impact.

Overview

4
4
years of professional experience

Work History

Social Media Creator

Travel With Amby
06.2022 - Current
  • Experienced influencer, content creator, and blogger in luxury travel & fashion space
  • Generated over 6 million views on #ambyadventures
  • Trusted by top clients such as Bulgari, Kimpton Hotels, and more.
  • Optimized posts for SEO purposes by researching relevant keywords and hashtags.
  • Developed and implemented strategic social media marketing plans.
  • Managed the daily operations of all assigned social media accounts.
  • Tracked social media metrics to determine audience growth rate, volume and reach.
  • Employed storytelling for digital content and developed unique campaigns to promote brand engagement.
  • Analyzed market data to determine ways to reach target audience or intended segments.
  • Created engaging content for multiple social media platforms, such as Instagram, TikTok, and YouTube
  • Generated reports summarizing key performance indicators associated with each campaign.
  • Created social media strategies to increase sales and brand awareness across multiple platforms.

Founder

Super Batter
Los Angeles, CA
03.2020 - 01.2024
  • Created a consumer packaged goods brand in the wellness food space.
  • Developed a successful e-commerce platform, marketing strategy, supply chain with manufacturing and distribution.
  • Managed Instagram, TikTok, Facebook Ads, Google Ads, SEO, and Press.
  • Expanded to 70 top retailers across the United States, such as Kroger, Gelson's, Bristol Farms, and more.
  • Featured on national news networks such as ABC7.
  • Sold the business to a retail client in San Francisco, CA.
  • Participated in small business training and development to increase company development and exposure.
  • Developed and implemented a comprehensive business plan to launch the company.
  • Analyzed consumer trends data to inform product offerings and services.
  • Approved and negotiated contracts with distributors, retailers, manufacturers, and suppliers.

Education

Bachelor of Arts -

University of California, Berkeley
Berkeley, CA

Skills

  • Performance Analysis
  • Audience Engagement
  • Influencer Collaboration
  • Event Promotion
  • Storyboarding
  • Adobe Creative Suite
  • Social Media Strategy
  • Content Production
  • Research
  • Copywriting
  • Community Management
  • Email Campaigns
  • Video Editing
  • Campaign Management
  • Photography
  • SEO
  • Facebook Ads
  • Google Ads
  • Public and Media Relations
  • Product Promotion
  • Relationship Building
  • Salesforce CRM Software

Languages

English
Native/ Bilingual
Italian
Professional

Timeline

Social Media Creator

Travel With Amby
06.2022 - Current

Founder

Super Batter
03.2020 - 01.2024

Bachelor of Arts -

University of California, Berkeley

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Ambika Mathur