Amélie Horace

The Cluster is Mercer University's student-run newspaper

• Supervise junior staff members including assigning tasks, providing feedback and training opportunities.
• Conducted regular meetings with editorial staff members in order to discuss upcoming projects and assignments.
• Assigned reporters to cover specific stories or beats.
• Conceptualized, pitched, assigned and monitored stories from origination to publication.

• Practicum/internship placement.
• Produced stories on local businesses and events in the Macon community.
• Pitched and published audio, video, and written stories.
• Analyzed customer data to identify trends and patterns that could be used to better target marketing campaigns.
• Developed content for social media platforms including Facebook, Twitter, Instagram.

• Company Overview: 13WMAZ is one of Central Georgia's top TV news stations
• My internship allowed me to work with the station's digital team and reporters writing breaking news, press releases, and covering local events and businesses
• I gained valuable skills working alongside the people at this company in a fast-paced environment.
• Provided support during press release drafting process by gathering necessary information and reviewing for accuracy.
• Developed compelling headlines and article summaries, resulting in higher click-through rates from email newsletters.

• Pitched audio stories with GPB about the Mercer and greater Macon community.
• Edited audio files using digital software programs such as Adobe Audition.
• Researched current events and trends to develop new ideas for broadcasting segments.