Ami Dow
Cedar Grove,NJ
Summary
Enthusiastic Marketing Professional adept at working with colleagues and customers of all backgrounds. Team builder and clear communicator with strong problem solving and planning skills who is experienced in administration, project management, event planning, brand redesign and developing and launching marketing programs. Team player with excellent leadership, presentation, organization and communication skills.
Overview
20
20
years of professional experience
Work History
New Business Development Manager
Total Recovery Physical Therapy
06.2023 - Current
- Executed new customer plan increasing business by 20%
- Successfully found and executed over 20 workshops and off-site partnership within the first 6 months of employment
- Managed all inbound Marketing calls and converted 90% to patients.
- Identified new opportunities for revenue growth and expansion by analyzing industry trends and competitor activity
- Reached out to potential customers via telephone, email, and in-person inquiries.
Client Services Director
R&R Legal Advisors
05.2022 - 10.2022
- Build and maintain strong relations with clients by providing them with exceptional customer service
- Executed service strategy to provide operational and client excellence
- Set up accounts and contacts assuring quality control
- Educate customers on services and scheduled in person appointments
- Create communication guidelines, policies and procedures
- Point person on all marketing campaigns and collateral as well as social media calendar
- Assisted with special marketing projects by coordinating distribution of marketing mailers, contacting customers to explain new marketing campaigns
- Established team priorities, maintained schedules and monitored performance
Director of Marketing
Parabolic Performance and Rehab
11.2015 - 10.2021
- Oversee and build relationships with vendors, partnerships with sponsors, and manage marketing staff and interns
- Manage long-term team calendar, schedule meetings, plan and host special events, plan and coordinate all off-site conferences
- Manage marketing budget for six facilities ensuring financial accuracy
- Coordinate all travel logistics and planning for offsite events
- Create and execute email blasts and mailings
- PowerPoint presentation creation for sales team and sponsorship opportunities
- Manage and maintain company website copy and content, SEO and Google rankings
- Handle company-wide communications with regard to updated policy changes and procedures
- Manage daily social media content, calendar and execute external contests and campaigns
Regional Field Marketing Manager
Dolce Hotels and Resorts
02.2012 - 06.2015
- Developed, structured and formalized field marketing team working closely with corporate marketing and properties to deliver marketing services and deliverables for North America hotels while leveraging shared cost model
- Increased revenue by over $1M for key areas including: rooms, catering, restaurant, bar and spa through email blasts, print ads, online marketing and website special offer promotions
- Executed content on multiple property websites and microsites to assure copy, photography, and local links were up-to-date and fully utilized by hotel
- Planned and executed annual 3-day international sales conference for over 200 employees
- Oversaw vendors ensuring websites and microsites were fully optimized, which maximized traffic from search engines
- Created and executed email blast offers, defining target audience/identifying list, producing creative, while working within timelines
- Oversaw relationships with media representatives, graphic designers, third party vendors
- Created and developed guest communications including internal newsletters, in-room directories, promotional flyers, food and beverage, spa and golf offers
- Established properties’ objectives and developed daily social media calendar.
Corporate Marketing Manager, North America
Dolce Hotels and Resorts
06.2007 - 02.2012
- Effectively managed all corporate marketing functions with a total budget of $1M, overseeing brand management, advertising initiatives, marketing collateral, and social events, leading to increase in brand visibility and consumer engagement
- Created and executed new brand positioning, campaign and new website design, as well as new company brand standards and logo guidelines
- Guided development and execution of property sales and marketing plans
- Managed and tracked marketing campaigns both online and in-print publications
- Developed content for direct mail, tradeshows, brochures and website
- Facilitated day-to-day contact for North American hotels, creative agencies and vendors
- Developed internal online portal that housed media schedules, email blast management system, image library and property related logo items for purchase.
Sales & Marketing Coordinator
Dolce Hotels and Resorts
03.2004 - 06.2007
- Developed new database standards for global database tracking system
- Offered day-to-day sales support for Global Sales Office and Corporate Marketing Team.
Education
Skills
- Problem solving
- Relationship Building
- Relationship building
- Decision making
- Time management
- Promotional Planning
- Marketing Expertise
- Project management
- Budgeting and Allocation
- Marketing Campaigns
- Event Planning
Websites
Additional Information
Computer experience includes: Microsoft Office Suite, WebPT, Exact Target, Canva, Constant Contact, Google Sheets, Google Docs and Clio Grow/Manage.
Timeline
New Business Development Manager
Total Recovery Physical Therapy
06.2023 - Current
Client Services Director
R&R Legal Advisors
05.2022 - 10.2022
Director of Marketing
Parabolic Performance and Rehab
11.2015 - 10.2021
Regional Field Marketing Manager
Dolce Hotels and Resorts
02.2012 - 06.2015
Corporate Marketing Manager, North America
Dolce Hotels and Resorts
06.2007 - 02.2012
Sales & Marketing Coordinator
Dolce Hotels and Resorts
03.2004 - 06.2007